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Wow Momo Franchise

The Wow Momo franchise is a popular business opportunity for entrepreneurs looking to invest in the fast-growing quick-service restaurant (QSR) sector in India. Known for its variety of momos and fusion food items, Wow Momo has built a strong brand presence across major cities. While the company follows a company-owned model primarily, selected franchise partnerships may be available with investment starting from u20b920 to u20b930 lakhs. With high footfall locations and a unique menu, the Wow Momo franchise offers great potential for returns.

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Wow Momo Franchise

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  1. Wow Momo Franchise – A Profitable Street- Food Brand to Own in India When we think of Indian street food with a modern twist,Wow! Momo is one of the first names that comes to mind. From steaming momos to innovative offerings like momo burgers and chocolate momos, this homegrown brand has revolutionized the quick-service food segment in India. With its increasing popularity and expanding footprint, many aspiring entrepreneurs are now looking into the Wow Momo franchise opportunity. If you’re someone planning to enter the fast-food or QSR space, this detailed blog will walk you through everything you need to know about the Momo franchise—cost, requirements, process, benefits, and more. About Wow! Momo Wow! Momo was founded in 2008 by Sagar Daryani and Binod Homagai, two college friends from Kolkata. What started with a small kiosk is now one of India’s fastest-growing fast-food chains. The brand is known for offering a wide range of momos including steamed, fried, pan-fried, tandoori, and sizzler versions. It currently operates in over 25+ cities with more than 600 outlets and is aiming for nationwide dominance. The uniqueness of its menu, affordability, and efficient service model have made it a hot favorite among young consumers. And the brand’s ability to blend local flavors with modern QSR execution makes it an attractive franchise opportunity. Why Consider a Wow Momo Franchise?

  2. Here are a few compelling reasons why investing in a Momo franchise is a smart business decision: 1. Strong Brand Identity Wow Momo is a well-known Indian brand with a loyal customer base. Its quirky branding and youthful vibe appeal to millennials and Gen Z, ensuring high footfall at most locations. 2. Low Competition in the Segment Unlike pizza, burger, or coffee chains that face stiff competition, momo-based QSR chains have limited players. Wow Momo has built a stronghold in this niche. 3. Scalable Business Model From small kiosks and mall outlets to food courts and standalone stores, the brand offers flexible formats to suit various investment capacities and locations. 4. Fast Turnaround Time Because momos require less cooking time and fewer ingredients, the turnaround time per order is low, allowing for more volume and faster service. 5. Innovative Menu The brand keeps reinventing its menu, offering products like momo sandwiches, burgers, sizzlers, and even desserts, which keeps customers coming back. Wow Momo Franchise Cost – Investment Breakdown Let’s get to the most important question—how much does a Momo franchise cost? While exact numbers can vary based on city, outlet size, and format, here’s an estimate of what you’ll need to invest: 1. Initial Franchise Fee The one-time franchise fee for a Wow Momo outlet typically ranges from ₹3 lakh to ₹5 lakh. 2. Setup & Infrastructure This includes interiors, kitchen equipment, branding, technology setup, and raw material. Depending on the size of the outlet (kiosk or dine-in), setup cost ranges from ₹12 lakh to ₹30 lakh. 3. Royalty Fee Franchisees usually need to pay a royalty fee of 6% to 8% of net monthly sales to the parent company. 4. Working Capital You should keep aside ₹2 lakh to ₹5 lakh for initial operating expenses like salaries, rent, raw material, and marketing.

  3. Total Estimated Investment: Cost Component Amount (INR) Franchise Fee ₹3 lakh –₹5 lakh Outlet Setup ₹12 lakh –₹30 lakh Working Capital ₹2 lakh –₹5 lakh Royalty (Monthly) 6%–8% of Net Sales So, the total Momo franchise cost typically ranges from ₹17 lakh to ₹40 lakh, depending on the model and location. Types of Wow Momo Franchise Outlets Wow Momo offers various formats to cater to different investor budgets and location types: 1. Kiosk Format Perfect for malls, metro stations, or tech parks. Requires a smaller area (100–150 sq. ft.) and costs less to set up. 2. QSR Model (Takeaway/Counter) Ideal for high-traffic locations like food courts or market areas. Requires 200–300 sq. ft. and medium- level investment. 3. Dine-In Model These are full-fledged restaurants with seating arrangements. Suitable for prime locations and require more investment. Requirements to Open a Wow Momo Franchise Besides financial capability, there are certain eligibility requirements you must meet to be considered for a Momo franchise: Investment Capacity: You must have the minimum capital to cover setup and operational costs. Location: High footfall areas like malls, near colleges, commercial zones, or tech parks are preferred. Space: Minimum of 100 sq. ft. for a kiosk and up to 500 sq. ft. for a dine-in. Business Experience: Not mandatory but prior experience in food or retail is considered an advantage.

  4. Commitment: The franchise owner should be actively involved in daily operations or hire an experienced manager. How to Apply for a Wow Momo Franchise in India Here’s a step-by-step guide to applying for a Momo franchise: Step 1: Visit the Official Website Go to www.wowmomo.com and scroll down to the “Franchise” or “Partner With Us” section. Step 2: Fill Out the Franchise Application Form Provide your details including name, contact information, city, investment budget, and business experience. Step 3: Initial Review The franchise team will evaluate your application and contact you for a discussion if shortlisted. Step 4: Final Evaluation and Location Assessment You’ll have a meeting with the franchise team where they assess your proposed location and investment capacity. Step 5: Signing the Agreement Once finalized, you'll sign a franchise agreement outlining rights, obligations, fees, and royalty terms. Step 6: Setup and Training The company assists with interior design, equipment installation, staff hiring, and training before launch. Advantages of Owning a Wow Momo Franchise Brand Popularity Rapid ROI with low breakeven time Strong central supply chain Ongoing marketing and promotional support Regular menu innovations to attract repeat customers Franchise owners benefit from bulk purchase discounts, technology support, and brand-led social media campaigns that increase visibility and footfall.

  5. Challenges You Might Face Rising Competition in QSR market with new momo brands emerging Strict Brand Guidelines which must be followed at all times Location Dependency, as a low-traffic location may affect sales Staff Turnover, which is common in the food service industry However, with good management and strategic planning, these challenges can be minimized. Recommended Reads:-kfc franchise cost in India Frequently Asked Questions (FAQs) Q1. How much does a Wow Momo franchise earn monthly? An average outlet can earn between ₹2 lakh to ₹6 lakh per month, depending on the format and footfall. Q2. Is Wow Momo franchise profitable? Yes, due to low setup costs and high consumer demand, the franchise can become profitable within 12 to 18 months. Q3. Can I choose any location for opening the outlet? You can suggest a location, but it must be approved by the Wow Momo team after feasibility studies. Q4. Do they provide training and staff hiring help? Yes, the franchise team provides end-to-end training, from food preparation to customer service and POS usage. Final Thoughts The Wow Momo franchise offers a lucrative opportunity for entrepreneurs looking to enter the booming quick-service restaurant space in India. With low investment requirements (compared to global chains), a loyal customer base, and strong brand backing, it’s a great option for foodpreneurs. Whether you’re targeting a college campus, mall, or high-street location, Wow Momo’s flexible franchise models and growing demand make it a solid business venture. If you’re passionate about food and ready to serve India’s love for momos with a modern twist, this could be your calling.

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