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ELC 200

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  1. ELC 200 Day 17 Prentice Hall, 2003

  2. Agenda • Questions from last Class? • Assignment 4 Not corrected • Still waiting for all to submit • Late policy is -20 for every day that it is late • Assignment 5 will be posted as soon as I figure out the assignment. • Quiz two Corrected • 5 A’s, 5 B’s, A C’s and 1 non-take • Todays’ discussion is on Intrabusiness,E-Government, C2C, E-Learning, and More Prentice Hall, 2003

  3. Chapter 7Intrabusiness,E-Government, C2C, E-Learning, and More Prentice Hall, 2003

  4. Learning Objectives • Define intrabusiness e-commerce and describe its major activities • Describe the intranet and its use in organizations • Understand the relationship between corporate portals and the intranets • Describe e-government to citizens (G2C) and to business (G2B) Prentice Hall, 2003

  5. Learning Objectives (cont.) • Describe various e-government initiatives • Understand how peer-to-peer technology works in intrabusiness, B2B, and in C2C e-commerce • Discuss online publishing and e-books. • Describe e-learning and virtual universities • Describe knowledge management and dissemination Prentice Hall, 2003

  6. E-Learning at Cisco • The Problem • Cisco Systems sells devices that connect computers and databases to the Internet and other networks Products continuously being upgraded or replaced • Extensive training is needed for: • Employees • Business partners • Independent students • In-house training 6 to 10 times a year was expensive and ineffective Prentice Hall, 2003

  7. E-Learning at Cisco (cont.) • The Solution • Implemented e-learning programs allow students distance-learning of new software, hardware, procedures • Encourages its employees to use e-learning, by: • “Nonthreatening”anonymous testing and scoring • Additional incentives and rewards for e-learners • Makes e-learning a mandatory for employees • Offers easy access to e-learning tools Prentice Hall, 2003

  8. E-Learning at Cisco (cont.) • The Results • Return on investment: • Saves $1,200 per SE • first offering—recovered development costs and saved $8,000 • By 2002, Cisco developed 75 e-learning courses and was planning to develop more Prentice Hall, 2003

  9. Intrabusiness and Business-to-Employee E-Commerce • Intrabusiness EC—e-commerce activities conducted within an organization • Between a business and its employees • Between units within the business • Among employees in the same business • Business-to-employees (B2E)—intrabusiness in which an organization delivers products or services to its employees Prentice Hall, 2003

  10. Intrabusiness and B2E EC (cont.) • Training and education provided over intranets • Electronically order supplies and material needed for work • Buy discounted insurance, travel packages, etc., on corporate intranet • Corporate stores sell company’s products at a discount • Businesses disseminate information on the intranet • Employees manage fringe benefits take classes and more Prentice Hall, 2003

  11. Activities Between Units Within a Business • Large corporations consist of independent units that “sell” or “buy” materials, products, and services from each other • These transactions can easily be accomplished over the intranet • Network constructed to link dealerships owned by the corporation • Support communication • Collaboration • Execution of transactions Prentice Hall, 2003

  12. Intrabusiness E-Commerceat Toshiba America • At Toshiba: • 300 dealers needed parts quickly • Orders placed by phone or fax by 2:00 in order to have next-day delivery • Shipping fees expensive • Cumbersome order-entry system created in 1993 with no significant improvement Prentice Hall, 2003

  13. Toshiba America (cont.) • 1997, Toshiba created a Web-based order-entry system using extranet/intranet • Dealers place orders for parts until 5:00 for next-day delivery—matter of hours to shipping • Physical warehouse in Memphis, TN near FedEx headquarters ensures quick delivery • Dealers also: • Check accounts receivable balances • Pricing arrangements • Read service bulletins, etc. Prentice Hall, 2003

  14. Activities AmongCorporate Employees • Large organizations have classified ads on the intranet where employees can buy and sell products and services from each other • Especially popular in universities • Interconnect their intranets to increase exposure • Employees collaborate and communicate using EC technologies Prentice Hall, 2003

  15. Intranets • Intranet—a corporate LAN or wide area network (WAN) that uses Internet technology and is secured behind a company’s firewalls; designed to serve the internal informational needs of a company • Provides Internet capabilities, search engines, tools for communication and collaboration • Cost of converting an existing network system to internal Web is relatively low Prentice Hall, 2003

  16. Intranets (cont.) • Fairly safe within company firewalls • Employees can get out on the Web easily • Outsiders cannot get into the intranet • Change organizational structures and procedures, help reengineer corporations • More intranet examples: • Business intelligence • Public services • Corporate information • Customer service Prentice Hall, 2003

  17. Wireless LANs Speed Hospital Insurance Payments • Bridgeton—a holding company operating four hospitals in New Jersey • Uses wireless LANs: • To process insurance documentation • To reduce the number of denied claims • Via notebook computers, nurses aggregate all the documents needed by the insurance company and submit them electronically Prentice Hall, 2003

  18. Wireless LANs Speed Hospital Insurance Payments (cont.) • Network environment : • Supports an intranet • Broadcasts data 120 feet from nursing workstations • Enable nurses to maintain a connection in patient rooms • Radio card in the notebook computer goes into a roaming mode similar to a cellular phone • Wireless environment enabled changes in business processes • Faster • Fewer errors Prentice Hall, 2003

  19. Wireless LANs Speed Hospital Insurance Payments (cont.) • Good return on investment • Savings in six-figure dollar amounts • Moderate cost of setting up the network • $200 for each notebook computer radio card • $750 for each of 28 wireless access points Prentice Hall, 2003

  20. Building Intranets • To build an intranet, a company needs: • Web servers • Browsers • Web publishing tools • Back-end databases • TCP/IP networks (LAN or WAN) • Firewalls Prentice Hall, 2003

  21. Exhibit 7.1Architecture of an Intranet Prentice Hall, 2003

  22. Intranet Functionalities • Intranet functionalities • Web-based database access for ease of use • Search engines, indexing engines, directories assisted by keyword search • Interactive communication—chatting, audio support, videoconferencing • Document distribution and workflow • Groupware • Conduit for computer-based telephony system Prentice Hall, 2003

  23. Search and access to documents Personalized information Enhanced knowledge sharing Individual decision making Software distribution Document management Project management Training Enhanced transaction processing Paperless information delivery Employees control their own information Intranet Application Areas • Intranet application areas Prentice Hall, 2003

  24. Benefits of an Extranet • When intranets are combined with an external connection to create an extranet, benefits occur: • Much cheaper • Electronic commerce • Customer service • Enhanced group decision making and business processes • Virtual organizations • Improved administrative processes Prentice Hall, 2003

  25. Industry-Specific Intranet Solutions • Classified by industry instead of technology • Top 100 intranet/extranet solutions classifications • Financial services • Information technology • Manufacturing • Retail • Services Prentice Hall, 2003

  26. Enterprise (Corporate) Portals • Corporate (enterprise) portal—a gateway for entering a corporate Web site, enabling communication, collaboration, and access to company information • Provide single-point access to specific enterprise information and applications available on: • Internet • Intranets • Extranets • Companies may have separate portals for outsiders and for insiders Prentice Hall, 2003

  27. Exhibit 7.2Corporate Portal as a Gateway to Information Prentice Hall, 2003

  28. Prentice Hall, 2003

  29. Prentice Hall, 2003

  30. Knowledge bases and learning tools Business process support Customer facing sales, marketing, services Collaboration and project support Access to data from disparate corporate systems Personalized pages for users Effective search and indexing tools Security applications Best practices and lessons learned Directories and bulletin boards Identification of experts News Internet access Corporate Portals Applications Prentice Hall, 2003

  31. Exhibit 7.3Corporate Portal Framework Prentice Hall, 2003

  32. Intranet/Portal Example: Cadence Design Systems • Business challenge • Support customer’s entire product development cycle • Sales • Delivery • Needed a real understanding of organization’s issues while interacting with customers • Coordination • Communication Prentice Hall, 2003

  33. Cadence Design Systems (cont.) • The solution: intranet and portal technology • Corporate portal—Web-based single point of information supporting sales process • OnTrack uses home page with links to other pages • Unified tool provides all information and data needed • All creators of information are responsible for maintaining information in OnTrack • Custom tools make it easy to add a message to the daily newsletter, modify a step in sales process, or update a customer presentation Prentice Hall, 2003

  34. Cadence Design Systems (cont.) • Lessons learned • Difficult task to balance cost of training against return • Key to success—unifying technology with process • Design structure to satisfy 80% instead of 100% of process • Outsourced creation of application • Shortened training time for new sales reps Prentice Hall, 2003

  35. E-Government: An Overview • E-government—the use of IT and e-commerce to provide access to government information and delivery of public services to citizens and business partners • Efficient and effective method of conducting business transactions • Opportunity to improve the efficiency and effectiveness of the functions of government • Make government more transparent to citizens Prentice Hall, 2003

  36. Government-to-Citizens (G2C) • Government-to-citizens (G2C)—e-government category that includes all the interactions between a government and its citizens • Citizens can: • Find all the information they need on the Web • Ask questions and receive answers • Pay tax and bills • Receive payments and documents • Electronic benefits transfer (EBT) is an example of G2C applications Prentice Hall, 2003

  37. Government-to-Business (G2B) • Government-to-business (G2B)—e-government category that includes interactions between governments and businesses (government selling to businesses and providing them with services, and businesses selling products and services to government) Prentice Hall, 2003

  38. Government-to-Business (cont.) • E-procurement • Large amounts of MROs and materials direct from many suppliers • Uses basically a reverse auction system • E-auctions • Auction surpluses from vehicles to real estate • May use 3rd-party site • http://gsaauctions.gov/gsaauctions/aucitdsc/ Prentice Hall, 2003

  39. Contract Management in Australia • Western Australian (WA) government agency CAMS Online focus is to develop online contract management solutions for the public sector • Government agencies can search existing contracts to access the commonly used contracts • Government suppliers can view the current tenders (bids) Prentice Hall, 2003

  40. Contract Management in Australia (cont.) • Provides government departments with expert advice on: • E-commerce • Internet • Satellite services • How-to’s on building a bridge between the technological needs of the public sector and the expertise of the private sector • Offers various types of support for government procurement activities Prentice Hall, 2003

  41. Contract Management in Australia (cont.) • Support of e-commerce activities • Government electronic marketprovides • ProcureLink • SalesNet • Training online • Westlink delivers adult training and educational programs to remote areas and schools • Videoconferencing service offers two-way video and audio links Prentice Hall, 2003

  42. Government-to-Government (G2G) • Government-to-government (G2G)— e-government category that includes activities within government units and those between governments • Government-to-employees (G2E)— e-government category that includes activities and services between government units and their employees Prentice Hall, 2003

  43. G2E in the U.S. Navy • The U.S. Navy uses G2E to improve the flow of information to sailors and their families • Quality-of-life information includes: • Self-help • Deployment support • Stress management • Parenting advice • Relocation assistance Prentice Hall, 2003

  44. Lifelines2000.org reaches overseas personnel using: Internet Simulcasting Teleconferencing Cable television Satellite broadcasting Other e-services to navy personnel: Online banking Personal finance services Insurance Education Training G2E in the U.S. Navy (cont.) Prentice Hall, 2003

  45. Implementing E-Government:Transformation Process • Stage 1: information publishing/dissemination • Individual government departments set up their own Web sites that provide: • Information about them • Range of services available • Contacts for further assistance Prentice Hall, 2003

  46. Transformation Process (cont.) • Stage 2: official two-way transactions • Using legally valid digital signatures and secure Web sites, customers: • Submit personal information • Conduct monetary transactions • Customers must be convinced that: • System keeps their information private • System is free of piracy Prentice Hall, 2003

  47. Transformation Process (cont.) • Stage 3: multipurpose portals • Customer-centric governments enhance service delivery • Customer needs can cut across department boundaries, portal allows customers to use single point-of-entry to: • Send and receive information • Process monetary transactions across multiple departments Prentice Hall, 2003

  48. Transformation Process (cont.) • Stage 4: portal personalization • Customers can access a variety of services at a single Web site • Customers can customize portals with their desired features • Requires sophisticated Web programming allowing interfaces • Added benefit is that governments get a more accurate read on customer preference • Electronic services • Non-electronic services Prentice Hall, 2003

  49. Transformation Process (cont.) • Stage 5: clustering of common services • All real transformation of government structure takes shape here • Customers see a unified package instead of once-disparate services • Distinction between departments begins to blur • Recognize groups of transactions instead of groups of agencies Prentice Hall, 2003

  50. Transformation Process (cont.) • Stage 6: full integration and enterprise transformation (see next slide) • Digital encyclopedia is now: • Full-service center • Personalized to each customer’s needs and preferences • Old walls defining services are torn down • Technology integrated across new government structure bridging gap between front and back offices Prentice Hall, 2003