The North American Health, Wellness & Beauty eCommerce Summit 2021

1. Zinrelo To Discuss ‘Activating Data for Success’ at the North American Health, Wellness & Beauty eCommerce Summit May 12th 2021 Zinrelo is delighted to announce our participation in the prestigious North America Health, Wellness & Beauty E-Commerce Summit, 2021. Jai Rawat, VP of Product Strategy will be joined by other esteemed panelists as they discuss how ‘Activating Data for Success’ can help Health & Wellness brands. This event will be held virtually on 12th May 2021. Click here to register now! Panelists

2. As the world continues to battle through the COVID-19 induced turmoil, businesses need to make better use of customer data to adjust to the “new normal”. The modern consumer has a plethora of choices. This, coupled with an increasing proliferation of social media means that the only constant in consumer behaviour & preferences is change! To decipher this ever-changing consumer behaviour and attune themselves to it, brands are resorting to data and technology like never before. Jai will share insights on how a loyalty program can help businesses achieve this. Leveraging data science & machine learning enables businesses create customer segments based on varied attributes, leading to enhanced specificity in loyalty-based promotions & campaigns. Additionally, Jai will also showcase how a multi-dimensional loyalty program can foster 360 customer engagement, leading to more customer acquisition & retention. Join us on 12th May to see why a loyalty program is just what you need. Register now!