Allstar Brand. $8.9 Billion firm founded in 1924Produces and sells ethical (prescription) pharmaceuticals, OTC (over-the-counter or nonprescription) drugs, and consumer productsHas operation in Europe and alliances in Asia and are performing well. Latin America. Population of approximately 450 million, which is 50% larger than the US and Canada combinedSpanish is the dominant languageAccounts for both the MERCOSUR (Argentina, Brazil, Chile, Paraguay, and Uruguay) and NAFTA (US, Canada, and 9453
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