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Tru Face Essence Ultra. Dual Attack on Aging Get your Bounce Back – Firmer skin than ever before. 1. Boost Elastin Production Patented Ethocyn ® returns firmness! 2. Prevent Elastin Breakdown Exclusive antioxidant network protects and prevents!. 25% more. Inventor of Ethocyn ®.

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Tru Face Essence Ultra

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    1. Tru Face Essence Ultra

    2. Dual Attack on Aging Get your Bounce Back – Firmer skin than ever before • 1. Boost Elastin Production • Patented Ethocyn® returns firmness! • 2. Prevent Elastin Breakdown • Exclusive antioxidant network protects and prevents! 25% more

    3. Inventor of Ethocyn® Dr. Chantal Burnison is the inventor of Ethocyn and as a bio-chemist, has spent her life researching anti-aging solutions.

    4. Elastin • A fibrous protein • Important “Youth Protein” • Gives the skin its resiliency • Gives the skin the ability to stretch and snap back into shape elastin structure

    5. Elastin Elastin gives young skin it’s “snap back” firm quality

    6. Production of Elastin: • When an androgen enters the fibroblast cell • It is converted to DHT • Binds to the DHT receptor • Translocates to the nucleus • Signals the nucleus to stop producing elastin androgen converted to DHT DHT receptor

    7. As we age... • Elastin levels decrease • Skin loses contour and firmness • Skin sags

    8. Ethocyn®

    9. What is Ethocyn®? • Mimics a process that naturally occurs in the body when we are young • Is a competitive inhibitor - which blocks something from taking place. • Blocks what causes fibroblasts skin cells to stop producing elastin -- the important youth-rendering skin’s rubber bands--that we have when we are young.

    10. The Development of Ethocyn® • Commenced during pharmaceutical research • Underwent 17 years of expensive research and development • Expensive 14-step organic synthesis • Enormous time and expense of applying for protective patents

    11. Ethocyn® Clinical Trials Results • Ethocyn®: • “Topical BID application of Ethocyn™ by patients aged 40-77 years restores elastin production to levels normally obtained in youth (ages 18-25). The mean level of elastic tissue in Ethocyn™ treated individuals increased by 100% (in some patients over 500%) (P=.001). Every individual, male and female subject, had shown improvement and had smoother, tighter and less wrinkled skin.” American Academy of Dermatology Medical Conference, San Francisco, California Richard Strick, M.D. Diplomate of American Academy of Dermatology Clinical Professor of Dermatology, UCLA School of Medicine

    12. Elastin Content of Older Skin Treated with Ethocyn vs. Untreated Young Skin % Elastin Content of skin Months of Treatment Ethocyn® Clinical Trials Results

    13. Ethocyn® Clinical Trials Results • After using Ethocyn for 60 days, 77 year old had same elastin fiber content as his 21 year old grandson who was in the “control” 18-25 group • People who had elastin level of .1% before using Ethocyn, realized 15-18% elastin levels after 45-60 days of use.

    14. Ethocyn® Clinical Trials Results

    15. Ethocyn® Clinical Trials Results • statistical significance: p=.001 • means 99.99% certainty of Ethocyn users will experience and increase in elastin fiber content and equal to their levels of elastin at age 18-20 • usually p values come in at .05 for FDA or MHW drug approvals

    16. Ethocyn® Clinical Trials Results • But after stopping use of Ethocyn, people returned to the genetically programmed elastin content of the skin. • 80% of people over 25 years have low elastin levels and need the Ethocyn • 20% have good, firm skin and probably won’t need Ethocyn until 40-45 years of age.

    17. United States National Television News Broadcasts Covering Ethocyn Clinical Trials’ Medical Conference Publications “A Major Breakthrough in the Fight Against Skin Aging” -Dr. Bruce Hensel, Channel 4 “A Miracle Cream” -National News Broadcast

    18. “The compound actually restores elasticity to aging skin” -KTLA (Channel 5) Television News Report “Studies show this product works differently from others, and experts say it does work” -NBC (Channel 4) Television News Report “The fountain of youth in a bottle” -Hard Copy Investigative News Report “The compound actually restores elasticity to aging skin” -KTLA (Channel 5) Television News Report

    19. Karen Philips,decided to test Ethocyn Essence by using the Product on only one half of her face for 120 days. • The results of her “half face test” are seen in this picture. With Ethocyn Without Ethocyn

    20. The Power of the ½ Face Demo Do you Dare to Demonstrate the Difference?

    21. The Future is Now!

    22. Tru Face Essence Ultra Preserve new elastin by blocking further elastin breakdown: Elastase Inhibitors • CoQ10 promotes cellular energy while preventing elastin degradation • Tetrahexyldecyl Ascorbate is a vitamin C derivative that helps protect elastin and collagen from degradation enzymes that can attack skin proteins

    23. Tru Face Essence Ultra •Tegreen 97® is clinically proven to help protect against the degradation of elastin• Colorless Carotenoids protects skin from environmental damage•Anti-oxidant network helps to correct and prevent aging free-radical damage caused by stress, environment and genetic disposition•25% more serum to treat face, neck & hands

    24. Tegreen 97 Colorless Carotenoids CoQ10 Vitamin E Vitamin C Antioxidant Network

    25. Get your bounce back -- with firmer skin than ever before!

    26. the difference. demonstrated.