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Apple unveils the iPad Pro, AppleTV and new versions of its iPhone 6.

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Presentation Transcript
slide2

Phil Schiller, Senior Vice President of Worldwide Marketing at Apple Inc, talks about the live photograph capacity for new iPhone 6s and iPhone 6s Plus amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Apple CEO Tim Cook shuts the presentation as an Apple Watch is indicated in foundation amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Phil Schiller, Senior Vice President of Worldwide Marketing at Apple Inc, speaks about the new iPhone 6s release date during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Phil Schiller, Senior Vice President of Worldwide Marketing at Apple Inc, talks about valuing for the whole iPhone line amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Phil Schiller, Senior Vice President of Worldwide Marketing at Apple Inc, talks about the components for new iPhone 6s and iPhone 6s Plus amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Apple CEO TIm Cook talks about Apple TV amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Eddie Cue, Apple's senior VP of Internet Software and Services, makes that big appearance to examine Apple TV amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Phil Schiller, Senior Vice President of Worldwide Marketing at Apple Inc, talks about the 4K feature ability for the new iPhone 6s and iPhone 6s Plus amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Chad Evans, senior VP, Mobile Product Development at Major League Baseball Advanced Media, discsses the MLB application for Apple TV amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Apple CEO Tim Cook introduces the new iPad Pro during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Apple CEO Tim Cook presents the iPhone 6s and iPhone 6sPlus amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Phil Schiller, Senior Vice President of Worldwide Marketing at Apple Inc, talks about the new iPad Pro's valuing amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefen

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Irene Walsh of 3D4Medical discusses software for the new iPad Pro during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Phil Schiller, Senior Vice President of Worldwide Marketing at Apple Inc, talks about the new iPad Pro amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Gilt Groupe CEO Michelle Peluso discusses her app for Apple TV during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Jeff Williams Apple's senior VP of Operations, talks about the Hermes watchband for the Apple Watch, amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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A screen shows added information via the Siri app while using Apple TV during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Apple CEO Tim Cook talks about the Apple Watch amid an Apple media occasion in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Apple CEO Tim Cook takes the stage during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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Attendees wait for the presentation to begin during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach

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One Republic performs "Counting Stars" during an Apple media event in San Francisco, California, September 9, 2015. Reuters/Beck Diefenbach