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Beyond NPS- Telecom Loyalty That Succeeds

In telecommunications, the network service provider can increase customer experience and loyalty simultaneously by analysing customer behaviour, turning customer into evangelist and using predictive models.

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Beyond NPS- Telecom Loyalty That Succeeds

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  1. Beyond NPS- Telecom Loyalty That Succeeds People these days are crazy about their smartphones, but they are essentially not enthralled with their wireless providers. That’s the key takeaway from a number of surveys done over the years. The survey results show that the telecom loyalty and customer satisfaction in the industry have been dropped as compared to the previous years. Ouch! Why beyond NPS (Net Promoter Score)? Looking from the customers’ point of view, there is a very little variation in different telecom companies. In fact, many claim that not competing with each other has been a major key to their success. The level of control customers have is what infuences their ratings for the service satisfaction. Read more about blog ‘Beyond NPS- Telecom Loyalty that Succeeds’.

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