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GreatX Asset Management is to maximise the profits from running hotels. By helping the unit operations team to challenge the established quo, we bring forth the full potential of a Hotel Investment Partners. We provide a viewpoint on reconciling hotel operations with the financial goals of the owner/investors by combining market intelligence, logical analysis, and industry best practises.
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Find the Asset Management Company We maximise a hotel asset's income and expense potential in order to increase yield for the owner. We improve the performance of underperforming assets. ASSET MANAGEMENT The goal of the hotel industry specialists at GreatX Asset Management is to maximise the profits from running hotels. By helping the unit operations team to challenge the established quo, we bring forth the full potential of a Hotel Investment Partners. We provide a viewpoint on reconciling hotel operations with the financial goals of the owner/investors by combining market intelligence, logical analysis, and industry best practises. Our efforts in branded hotels are focused on lowering the "trust deficit" and getting the owner and operator to respect one another's viewpoints. By taking a close operational interest in unbranded or independently owned hotels, we make up for the "knowledge deficit." Every assignment starts with a thorough Asset Performance Review that enables us to identify the
concerns and make suggestions for remedies. The client has the choice of using the GreatX Asset Management Team's Full-scale Asset Management or Owner Representation Services, or carrying out the identified strategy themselves. For hotel investors, asset management can result in both immediate- and long-term profits. In the short term, increased revenues or decreased costs can significantly boost corporate cashflow. •GreatX also partners with subject matter experts in the fields of engineering, procurement, human resource, and internal controls which allows for providing only the highest quality advice to its clients. • Over the longer term, improvement in EBITDA typically leads to a 10x–12x increase in the valuation of the asset. • The GreatX Asset Management team is made up of subject matter experts with superior industry knowledge and related experience.
• Knowledge of topics such as hotel operations, sales, revenue management, online and offline marketing, real estate finance, cost centre optimization, collaboration with operator, management contracts, yearly budgeting exercise, and staffing. • Our recommendations are supported by real-world experience. To come up with workable solutions to the current problems, we closely collaborate with the hotel operations staff. • Our interests and those of the hotel's owner are compatible.