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Mobile marketing is a multi-channel online marketing strategy that aims to connect with the target audience via websites, email, social media, mobile applications, and other relevant mediums. Mobile advertising mostly targets customers based on behaviors rather than demographics. Mobile marketing, in contrast to traditional marketing strategies, makes use of the fact that many mobile device users carry them with them everywhere they go and provides them with benefits based on it.<br>
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MOBILE MARKETING https://www.digixito.com/
Mobile marketing is a multi-channel online marketing strategy that aims to connect with the target audience via websites, email, social media, mobile applications, and other relevant mediums. Mobile advertising mostly targets customers based on behaviors rather than demographics. Mobile marketing, in contrast to traditional marketing strategies, makes use of the fact that many mobile device users carry them with them everywhere they go and provides them with benefits based on it.
TYPES OF MOBILE MARKETING ● QR Codes ● Location-Based Marketing ● SMS & MMS ● In-Game Marketing ● App-Based Marketing https://www.digixito.com/
PROCESS OF MOBILE MARKETING Know your audience Create mobile buyer personas Set objectives Initiate KPIs Track mobile metrics 1. 2. 3. 4. 5.
BENEFITS OF MOBILE MARKETING ● Facilitates personalized messages ● Increase Search Engine Rankings ● Reach the target audience ● Enables a good customer experience ● Cost-effective
TIPS FOR OPTIMIZED MOBILE MARKETING ● Make your website mobile-friendly ● Leverage QR codes ● Write exclusive content ● Use catchy visuals ● Send reminders and notifications
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