The Digital Marketing Interview

1. The Digital Marketing Interview: The Digital Marketing Interview: Getting Your Approach Right Getting Your Approach Right •One of the most popular questions I get from the people I work with is this: ‘How can I ace an interview and get the job?!’ •While interviewing isn’t an exact science, candidates tell me that the advice I provide them with has resulted in their best interviews ever, almost always resulting in selection to the next round of interviews. •The key to my advice is the more you practice, the better you will perform on the big day.

2. Know Your CV and Tell It Like a Story Know Your CV and Tell It Like a Story •It all starts with your CV. Your CV is effectively your career story. •So, as you look back through your history, pick out highlights that you’ll enjoy talking about in an interview and that are relevant to the role you’re applying for. • It might be a simple story about what inspired you to join the best digital marketing courses in pune.

3. As a final tip, ahead of your interview, speak to As a final tip, ahead of your interview, speak to someone like me to find out the following in advance: someone like me to find out the following in advance: •Will the interview be formal, serious, structured or casual? •What is the dress code? •you should always present yourself smartly, find out if a suit is expected. Digital marketing tends to be a casual industry, so you should reflect the position you’re applying for. •How should your work be presented? •This includes your education, your experience and any portfolio examples.

4. Key Takeaway: Key Takeaway: •Write your CV story and list your achievements in advance. • Doing so will also help clarify it in the frontal lobes of your brain.

5. Show Your Achievements Show Your Achievements •While a CV is essential, being able to talk about your experience and bring your achievements to life is crucial. •This is your opportunity to highlight your successes and talk about anything that you might not have been able to include in your CV or covering note. •In any given interview situation, you’ll be asked to share your career achievements. •This could be a defining career moment, or possibly your top three highlights. Try to add color to your examples and use the opportunity to show off some skills they might be looking for.

6. Key Takeaway Key Takeaway •Tailor your achievements to the job you’re apply for. Interviewers particularly love it when candidates demonstrate how they overcame a problem, or delivered outstanding results.

7. Demonstrate Why (And Because) You Demonstrate Why (And Because) You Want This Job Want This Job •The ultimate question that tends to be asked near the end of an interview is ‘Why do you want this role’ or ‘Why do you want to work for our company?’ •You may also want to think about examples which show how you integrate well into new situations. Perhaps you’ve mentored a team member or led a successful project for instance. It doesn’t always have to be work either – volunteering, charity or personal achievements that demonstrate your skills are just as worthy.

8. Key Takeaway: •Think about why you want the job and follow it up with a punchy because, showing that you’re the best candidate.

9. Ask the Right Questions at the End of the Ask the Right Questions at the End of the Interview Interview Finally, as the interview draws to a close, have three really good questions to ask at the end. This is one of the top reasons why a candidate does well and leaves a lasting impression.

10. It’s best to consider questions It’s best to consider questions relevant but here’s a couple of good examples but here’s a couple of good examples relevant to your role, to your role,  Who would be the ideal person for this role and how do I compare?  How would you describe the company culture?  What are the challenges I would face in this position?  What are the prospects for growth and advancement?  What are the most and least enjoyable aspects about this role?  In six months, how will you know that I’ve been successful in this role?  Our final piece of advice is to be an active listener and always stay on point with your answers.

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