Affiliate Portal: Add Magic to Your Business

1. Affiliate Portal​: Add  Magic to Your Business    Online marketing is the new phase of the digital era.         Connecting with people is the core of any business and         online marketing is the heart.                          To connect with a large customer base you have started           using affiliate programs to connect with people easily.                  sales@crmjetty.com​

2.     Look at the below given scenario:  Suppose you have a women’s clothing brand and many         women often stop by your shop to purchase things for them           as well as for their friends or family.                        And someone inquires about men’s shopping brands and you         recommend some XYZ shops all the time as you know about         their unique collection.                          But, what's happening in reality? You are marketing         someone else’s product and every time you end up       marketing the same shop. Additionally, you are not even         getting anything in return.                                Just imagine, if you can get the benefits after finalizing the             deals.            Did you like the idea? Thinking of a way you can achieve           this?                Don’t worry, here is a solution for you.  “Affiliate Marketing”   In simple terms, let’s understand how affiliate marketing         works.           sales@crmjetty.com​

3.   Company X will be directing customers to Company Y         where all the transactions happen and in turn Company X         earns commissioned money on transactions done on     Company Y.                                  Affiliate marketing started in the 1990s and has grown       rapidly. According to some of the reports, affiliate marketing           industry is worth 6.5 billion dollars across retail, finance,           gaming, travel, education, etc.                              You can use them in two ways:  1) Consumer Based  2) B2B  Usually, affiliate programs are revenue sharing or pay per       model. A small portion of it follows the cost per action.              Let’s get a sneak peek into ecosystem of affiliate marketing:  Participants of affiliate marketing ecosystem are known as       publishers or advertisers. An advertiser is the offer provider         and the publisher is the one who promotes the offer.                      To make the affiliate programs easy, many companies         provide affiliate portal to advertisers and publishers. Once         the individuals log in to these portals they can get various           details like product sales, transaction history, etc.                              sales@crmjetty.com​

4.   Advertisers like affiliate programs because there is no loss to       suffer as they get payment on the basis of performance. But,             businesses cannot completely rely on single advertiser to     sell their products.                                      On the other hand, advertisers need to continuously build         their channels of sales and marketing and earn on the basis           of their performance.                        Let’s look at the way affiliate marketing portal is useful in           the B2B market:              To make affiliate portals a huge success in the B2B market is           a challenging task, but success is possible.                 Web traffic is the key to success in driving sales.  Usually it is the responsibility of the publisher to generate         significant traffic and make sure it returns. If you are a high         traffic publisher, it is important to showcase the B2B         features and generate a good amount of sales.                                        Working with B2B publishers who have blogs makes the task         easy for B2B advertisers because advertisers can easily         understand customer interest and promote their products.                      But, remember that both the entities are independent.  sales@crmjetty.com​

5.   Below, I have mentioned some steps you need to consider         while launching your own ​affiliate marketing portal or connecting with other affiliates:                              1. Understand your customer-base:  This is the first step towards your goal. Understand your           blog readers, newsletter subscribers, social media followers,       etc. These things will help you understand your customer           better and in turn you can start getting a gist of the type of             affiliate portal you can create or the affiliates you can         connect with.                                                        2. Marketing your affiliate program:  You as a company have decided to start the affiliate           program, but you need to search for the right website           owners or bloggers who can help promote your company’s           products.                              3. Acquire quality traffic:  Build relation with more than one affiliate as this will not         make you dependent on a single affiliate. At the same time           you will also get quality and diversified traffic.                              sales@crmjetty.com​

6.   Conclusion:  I can understand having a business and managing an affiliate           is a difficult task. But, they will help you in increasing the             sales of your products and generating revenue. Affiliate           programs are safe because       Additionally, make sure to use affiliate marketing portals to         make the process easy for your affiliates.                                    you   won’t   suffer     loss.               Source:  https://www.sooperarticles.com/business-articles/e-busine ss-articles/add-magic-your-business-using-affiliate-portal- 1760605.html  sales@crmjetty.com​