Learn How to Use Pinterest for Driving Traffic on Instagram

1. Learn How to Use Pinterest for Driving Traffic on Instagram Pinterest + Instagram = a marketer’s secret weapon in 2021 Pinterest is usually ignored when brands focus on social media platforms, but it really shouldn’t be. It has three hundred million worldwide monthly active users, 83 percent of which are weekly Pinners who’ve made a purchase based on content they saw on Pinterest. These figures show that if you can tap into Pinterest’s massive user base, you can then influence purchasing decisions. So how do you do this?

2. Claim your Instagram account: Claiming your Instagram account on Pinterest comes with numerous advantages as you get access to more robust analytics & attribution for any Pins originating from Instagram. 2. Pin your content: If your objective is to grow your instagram account, as soon as the content has been published, pin it to your relevant boards for appropriate attributions. 3. Focus quality over quantity: The secret to success on Pinterest is focusing on quality over quantity. It must be reserved only for your best, most captivating content. Infographics, imagery, and visuals with text overlays tend to work best on Pinterest, so if you are posting a multi-image post to Instagram, think about creating a specific Pinterest-optimized graphic to help it garner more attention. 4. Use SEO: When used accurately Pinterest can bring effective SEO results. As Pinterest is fundamentally a visual search engine, by incorporating relevant keywords that are specific to your business, you can create optimized content as you would for a blog or website. This helps increase the chance of interested users finding your profile and content through organic search.

3. 5. IGTV: Another strategy to grow your Instagram through Pinterest is to use IGTV videos and add them into your Pinterest. Being a primarily visual platform, videos perform really well on Pinterest – 2020 saw six times as many video views on Pinterest compared to 2019. The main reason behind this boom is that Video Pins let brands & businesses share a great deal more on the platform without a lot of extra effort. Whatever you wish to do – from behind the scenes videos to product demos and tutorials, the options for videos on Pinterest are literally endless. Even if you don’t have the budget or setup to do complex videos, there are heaps of online video creation tools out there you can take advantage of and help your brand stand out. Conclusion: Both Pinterest and Instagram are two of the most visual social media platforms out there, and when used together, can help you display the personality of your brand and build deeper connections with a much greater number of engaged followers. Contact Ape-X SEO and PPC Services – the best digital marketing agency in Brisbane now if you want to take advantage of Pinterest for driving traffic on Instagram. We are determined to bring you more traffic, leads and revenue using our proven digital marketing strategies. To get started call us on +61 490 766 158!