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Benefits of CRM in Healthcare

This PowerPoint presentation, titled "Benefits of Salesforce Healthcare CRM", highlights the advantages of using Salesforce healthcare solutions to improve patient engagement, streamline outbound and inbound communication in healthcare, and enhance operational efficiency. It explores the role of Salesforce Analytics Cloud in tracking ROI in healthcare, managing business-to-physician relationships, and optimizing healthcare marketing automation.<br><br>To learn more: https://speakerdeck.com/anthonybro834/benefits-of-crm-in-healthcare

AnthonyBro834
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Benefits of CRM in Healthcare

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  1. BENEFITS OF CRM in Healthcare

  2. Introduction Why CRM in Healthcare? • Rising complexity in healthcare operations • Need for improved patient engagement and efficiency • CRM bridges gaps between patients, providers, and systems

  3. Essential Features of Healthcare CRM • Centralized patient and hospital data • Data analysis for targeted marketing • ROI tracking for patient engagement campaigns

  4. Patient Follow-Ups Improving Patient Follow-Up with CRM • Automated reminders via SMS/email • Improved treatment adherence • Timely outreach for better care outcomes

  5. Outbound Communication Enhancing Patient Engagement • Chat support, health updates, and schedule changes • Centralized records: prescriptions, diagnoses, history • Real-time communication for better service

  6. Inbound Communication • Doctors share data via Salesforce Analytics Cloud • Better treatment coordination • Data-driven care decisions

  7. Business to Physician (B2P) Relationships • Maintain relationships with retired or external physicians • Manage collaboration with key medical stakeholders • Ensure continuity and long-term value

  8. Efficiency & ROI Tracking Measuring Campaign Success • Real-time dashboards and reports • Track patient revenue and campaign impact • Data-driven improvements in marketing strategies

  9. CHOOSING THE RIGHT CRM SYSTEM • Tailored solutions (Salesforce Custom Development) • Data migration and system integration • Smooth implementation with consulting partners

  10. Thank You We appreciate your time and interest @AnthonyBro89226 brownanthony834@aol.com

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