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Talk Tracks communicate what you do, how you do it, what results you deliver and for whom
you work with. The goal is to begin a relationship with your messages that turns prospects into
customers. By nailing the â€śwhat, how, why and for whomâ€ť, in a clear, concise and relevant way,
you build a powerful foundation for all your sales and marketing communications. You can
build your brand touch points consistently and deeply demonstrate your unique expertise.
Are you Making These COMMON MISTAKES &
BLOWING your First Impressions?
Take the TALK TRACKS Quiz:
Are You Winging It?
Are You â€śMaking it up on the spotâ€ť when you introduce yourself ? When networking
this is a sure fire way to miss opportunities or give inaccurate impressions.
â€śWinging itâ€ť is what you do when your preparation fails.
Are You Inconsistent?
Does everyone get a different version of â€śWhat you do?â€ť How can people refer
your brilliant solutions if they arenâ€™t getting the rock solid understanding of your
Are You Using Jargon/Technical Language?
Do you get the â€śHuh?â€ť face or glazed over eyes from your listeners? You might be
speaking a different language in your zeal to sound important or like an expert.
Do You Sound Unconvincing?
If youâ€™re hearing your TALK TRACK for the first time â€“ when it comes out of YOUR
mouth, you probably sound unconvincing or unsure of what you do for people.
Are You Just Plain Dull?
Is your introduction a snooze? Dull, bland, boring and common introductions donâ€™t
set you apart or leave a memorable first impression.
Answer â€śYESâ€ť to one or more and youâ€™ve got a problem. Youâ€™re losing the
opportunity to quickly and clearly build trust, credibility and create an
awesome first impression that moves relationship and business forward. â€“
You need to invest in your TALK TRACK!
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