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What is the Search Engine Optimization Process

Search engine optimization is a process of ranking a website on Google SERP. It helps to boost website ranking on Google SERP. As per the user's intent, it shows results on the Google feed. It is a way of increasing organic traffic.<br><br>Visit: https://seoexpertadrij.weebly.com/

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What is the Search Engine Optimization Process

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  1. What is the Search Engine Optimization Process? Search engine optimization is a process of ranking a website on Google SERP. It helps to boost website ranking on Google SERP. As per the user's intent, it shows results on the Google feed. It is a way of increasing organic traffic. Step by step process of SEO: Website audit: Check for technical issues, broken links, slow loading, etc. for improving website visibility. Competitor analysis: See what your competitors are ranking for. Follow their keywords, SERP positions and quality of content. Keyword research: Find out what your audience is searching for (using tools like the free Google Keyword Planner and paid tools like Ahrefs and SEMrush with free trials). • • • Keywords Research: Choose keywords for the ranking on Google SERP. Competitors keyword research is helpful for finding high-volume keywords. Now SEO evolved to AEO, so voice search optimization and user intent are most important for better results.

  2. On-Page Optimization: After keyword research on page optimization is a part of SEO. Focus on primary keywords; you should optimize website content as well as voice searches also. On-page Optimization Guidelines: 1.Title (55-60 Characters) 2.Meta Description (155-160 characters) 3.Header Tags Optimization (Like –H1, H2, H3…H6) 4.URL Structure (url optimization using primary keyword) 5.Keywords placement 6.Internal linking and external linking. 7.Image optimization. 8.Structured Data. Technical SEO Website technical issues should be resolved. It helps to improve website ranking on Google. When users visited any website, if the website was not properly loaded or the content not clearly visible, it automatically ranked down. Technical SEO Guidelines: 1.Page loading speed. 2.Mobile-friendliness. 3.Robots TXT file upload. 4.SSL certificate (Example: https://) 5.Schema markup. Content Creation and Optimization Always create high-quality, user-friendly content for better ranking on Google SERP. When your content is unique and valued, it attracts more users. Updated and optimized user intent content always prioritizes higher ranking on Google. Informational and navigational content should be optimized for advanced voice searches. EEAT is also a part of content optimization. In 2025: Experience, Expertise, Authoritativeness and Trustworthiness are 4 key points for creating unique and useful content. Conclusion SEO is an ongoing process. It includes various factors and content strategy also.

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