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In response to shifting consumer habits and purchasing patterns, marketing strategies have increasingly moved away from traditional approaches, with digital marketing accounting for the lion's share of this transition. A digital marketing strategy is a plan of action for achieving your company's objectives, including company advertisement and recognition, reaching your target audience, and converting them into loyal customers.
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3 Frameworks For Developing A Successful Digital Marketing Strategy Slides 01
In response to shifting consumer habits and purchasing patterns, marketing strategies have increasingly moved away from traditional approaches, with digital marketing accounting for the lion's share of this transition. A digital marketing strategy is a plan of action for achieving your company's objectives, including company advertisement and recognition, reaching your target audience, and converting them into loyal customers. Slides 02
What Is The Digital Marketing Strategy Framework? You can utilize various tools, specifically frameworks, to create an effective digital marketing strategy. Every organization has different marketing objectives and strategies. A framework for a digital marketing plan functions as a compass to point you in the direction of your marketing objectives. Slides 03
Why Should You Use A Framework For A Digital Marketing Strategy? According to Smart Insights, around 40% of marketers are not confident in the effectiveness of their digital marketing approach. The major causes of this failure are a lack of planning and the use of incorrect digital marketing models to reach your marketing objectives. Slides 05
Top 3 Frameworks For Developing A Successful Digital Marketing Strategy There are numerous digital marketing strategy frameworks, each focusing on a different marketing method or technique. While some frameworks include elements of others, some can stand alone. Instead of creating customized frameworks from scratch for every new marketing project, marketers may save time by modeling their frameworks after existing frameworks. Slides 05
RACE Framework The RACE framework, developed by the learning platform Smart Insights, is a classical model for a digital marketing strategy. This Framework is a simple, helpful marketing framework that may be scaled up or down based on your company's objectives. Slides 06
Flywheel Model- Framework A paradigm for a digital marketing strategy that places the client first is called the flywheel model created by Hubspot. In the flywheel model, each function aims to optimize the customer journey by removing frictions that hinder the buying process, such as inconsistent brand messages. Slides 07
Thank You For Attention Slides 08 www.webevis.com