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Digital Marketing strategy focuses on using technology to improve performance of product or services through online
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Digital Marketing Ideas • Online Marketing • Social Media Marketing • Content Marketing • New Online Marketing Strategies
Digital Marketing is online marketing it is used for promoting product or services through internet and other Digital platforms • Social Media Marketing is the new trending marketing method • Content creation is the important thing in Digital Marketing
Benefits of Digital Marketing • Digital Marketing is low cost marketing • Huge return of Investment • Easy to measure • Brand Development • Easy to Share
Digital Marketing Career in India • Digital Marketing Manager • Content Marketing Manager • Content Writers • Social Media Marketing Specialist • Search Engine Marketers • SEO Analyst
Definition Of Digital Marketing Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as computers, mobile phones and other Digital media platforms to promote product or services.it is a Marketing strategy that uses search engine optimization, content marketing, social media marketing and online advertising to prompt a brand and bring in more customers to a business.
3 Types of Digital Marketing • Earned Media • Owned Media • Paid Media
What are the 5 D’s of Digital Marketing Digital Devices Digital Platform Digital Media Digital Data Digital Technology
Digital Marketing Strategy • Planning • Implementing • Measuring
How to create a Digital Marketing Strategy in 4 steps • Create buyer personas • Set your Goals • Audit your current online marketing strategies • Establish your Budget
Structure of Marketing Plan • Market Research and Competitor Analysis • Objectives and Goals • Audience Setting and Value Propositions • Channel Strategy • Implementation • Measurement