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Latest Status WIMA-2011 20 th April 2011 Nav Bains Director Mobile Money GSMA

Latest Status WIMA-2011 20 th April 2011 Nav Bains Director Mobile Money GSMA. The GSMA Pay-Buy-Mobile Initiative. Launched in February 2007 at Mobile World Congress Objectives Create a common global approach for mobile NFC payments Achieve global interoperability

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Latest Status WIMA-2011 20 th April 2011 Nav Bains Director Mobile Money GSMA

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  1. Latest Status WIMA-2011 20th April 2011 Nav Bains Director Mobile Money GSMA

  2. The GSMA Pay-Buy-Mobile Initiative • Launched in February 2007 at Mobile World Congress • Objectives • Create acommon global approach for mobile NFC payments • Achieve global interoperability • Catalyse the market by having as many trials/launches as possible • UICC-based, NFC-enabled Mobile Proximity payments • What is Pay-Buy-Mobile? + + = Mobile Handset NFC Technology UICC as Secure Element Pay-Buy-Mobile

  3. The benefits of the UICC/SIM as the secure element for NFC services • The UICC/SIM offers: • Presence in more than 85% of phones, globally • Portability • Security • Standardised interface to NFC chip • Over-The-Air management capability Other App

  4. 62 MNOs Participating/supporting Pay-Buy-Mobile Over 20 NFC Pilots around the world • AT&T (Phase 2 co-lead, Phase 3 Lead) • KT (Phase 1 Lead, Phase 2 co-lead) • Astelit • Azerfon • Belgacom • Brazil Telecom • Celcom • China Unicom • Chunghwa Telecom • CMCC • CSL • Dialog • Digi • DST • Econet • EITC • Elisa • Etisalat • FarEasTone • GlobeTel • IMC Island • Kall • KDDI • KPN • Maxis • MCI • Meteor • MobiCom • Mobilkom Austria • Mobitel d.d. • MTN • MTS • NTT DOCOMO • Orange • Partner • Pelephone • Rogers • SFR • SINGTEL • SINGTEL OPTUS • SK Telecom • SMART • Softbank Mobile • Starhub • Swisscom • Taiwan Mobile • TDC • Telecom New Zealand • Telefonica-O2 • Telenor • TeliaSonera • Telecom Italia • Telstra • Telus • Turkcell • T-Mobile • Verizon • Vimpelcom • Vodafone • Wataniya • Wind • Zain

  5. Pay-Buy-Mobile NFC Pilots • Trials completed in 12 countries: • Australia • Canada • France • Japan • Korea • Malaysia • Norway • Philippines • Spain • Taiwan • Turkey • USA • Lessons learnt for service commercialization • Positive customer feedback across all trials

  6. Pay-Buy-Mobile Publicationssee: Pay-Buy-Mobile Websitehttp://gsmworld.com/our-work/mobile_lifestyle/mobile_money/pay_buy_mobile/index.htm • Pay-Buy-Mobile Business Opportunity Analysis Public White Paper • http://www.gsmworld.com/documents/gsma_pbm_white_paper_11_2007.pdf

  7. Pay-Buy-Mobile Publicationssee: Pay-Buy-Mobile Websitehttp://gsmworld.com/our-work/mobile_lifestyle/mobile_money/pay_buy_mobile/index.htm • NFC Technical Guidelines V2 White Paper • http://www.gsmworld.com/documents/gsma_whitepaper_nfc_vs2.pdf

  8. Pay-Buy-Mobile Publicationssee: Pay-Buy-Mobile Websitehttp://gsmworld.com/our-work/mobile_lifestyle/mobile_money/pay_buy_mobile/index.htm • GSMA Requirements for SWP NFC Handsets V2 • http://www.gsmworld.com/documents/reqs_swp_nfc_handsets_v2.pdf

  9. Pay-Buy-Mobile Publicationssee: Pay-Buy-Mobile Websitehttp://gsmworld.com/our-work/mobile_lifestyle/mobile_money/pay_buy_mobile/index.htm • EPC/GSMA TSM document V2 • http://gsmworld.com/documents/Mobile_Contactless_Payments_Service_Management_Roles_Reqs_Specs_V2.pdf

  10. Pay-Buy-Mobile Publicationssee: Pay-Buy-Mobile Websitehttp://gsmworld.com/our-work/mobile_lifestyle/mobile_money/pay_buy_mobile/index.htm • M-Ticketing White Paper • http://www.gsmworld.com/documents/mobile_ticketing_whitepaper.pdf

  11. Pay-Buy-Mobile Publicationssee: Pay-Buy-Mobile Websitehttp://gsmworld.com/our-work/mobile_lifestyle/mobile_money/pay_buy_mobile/index.htm • GSMA-IATA White Paper • http://www.gsmworld.com/documents/itata_whitepaper.pdf

  12. NFC Trends

  13. Mobile NFC progress to date 2006 2007 2008 2009 2010 Fragmented Coordinated Lack of progress? Opportunity! Standardisation efforts NFC Pilots 12 PBM Pilots completed SWP Ecosystem and Business Model development Standards based Handset development Commercial Launches 2010 France, Korea More in 2011/12

  14. Key NFC Specifications • ETSI TS 102 613 Release 7, Smart Cards; UICC-CLF Interface; Physical and Data Link Layer Characteristics. • ETSI TS 102 622 Release 7, Smart Cards; UICC – Contactless Front-end (CLF) interface; Host Controller Interface (HCI). • NFC Forum have published 15 NFC specifications • http://www.nfc-forum.org/specs/ • NFC Forum Certification Program launched end 2010 • http://www.nfc-forum.org/certification/ • GlobalPlatform Card Specification v2.2 • http://www.globalplatform.org/specificationscard.asp

  15. Trends in Commercial SWP NFC Handsets • A lot of potential players: • Samsung • Nokia • LG • ZTE • Sagem Wireless • Fonelabs • Apple • Google • RIM • Recent announcement from Samsung, Nokia, LG, RIM, ZTE • Rumours involving several other Handset manufacturers • Expecting some announcements in 2011 • NFC Chipset manufacturers getting very active • UICC manufacturers remain committed to NFC services • Expecting more announcements in 2011

  16. Commercial NFC service launches • The days for NFC pilots is over • Proof of concept has been done • Important lessons learned for commercial service launch • France • Multi-MNO, Multi-Bank, Multi-TSM service launched in Nice, 22 May 2010 • Further rollout planned in 9 more French cities in 2011 (Paris 2012?). • Netherlands • Multi-MNO, Multi-Bank JV announced 09th September 2010, rollout 2012 • Korea • KT announced commercial launch in October 2010 • USA • AT&T/Verizon/T-Mobile announced ISIS JV (to launch 2012) • Further announcements expected throughout 2011 • UK launch Q2-2011, • Spain, Poland, Czech Republic, Belgium, …

  17. NFC Momentum is growing 2004-5 2006-7 2008-9 2010 2011

  18. Conclusion

  19. Key Messages • A lot of good work has been done • Standards, • Pilots • Business Model development • Collaboration is required on develop business models and infrastructure rollout plans • First UICC based Mobile NFC commercial launch occurred in 2010 and we expect more to come in 2011 and 2012. • Momentum for commercial mobile NFC service launch is growing

  20. Thank You!

  21. Backup Slides

  22. Pay-Buy-Mobile Architecture Service Providers Payment Scheme Network Card Issuing Bank Acquirer Trusted Service Manager LEVERAGING EXISTING BANKING INFRASTRUCTURE Provisioning Transaction, Clearing & Settlement MNO UICC *Not Shown: UICC/NFC Chipset/Handset/POS Manufacturers and Suppliers POS device ISO14443 Reader NFC Chip Retailer Customer

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