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Change the Game. EMC Backup and Archive. Mark Galpin EMEA Product Marketing Manager. A Lot Has Changed. 3X. =. Around the World 9 Track Open Reel Tapes >82,000 miles. A Lot Is Still the Same. COST. COMPLEXITY. SCALE. For Most, Backup Is Still Broken. THE PROBLEM. 57%. 77%.

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Change the game

Change the Game

EMC Backup and Archive

Mark Galpin

EMEA Product Marketing Manager


A Lot Has Changed

3X

=

Around the World

9 Track Open Reel Tapes

>82,000 miles


A lot is still the same
A Lot Is Still the Same

COST

COMPLEXITY

SCALE


For Most, Backup Is Still Broken

THE PROBLEM

57%

77%

Decision makers not confident they could fully recover

Companies that experienced data loss in last 12 months

HOW IT HURTS BUSINESS

43%

Loss of employee

productivity

productivity

29%

Loss of revenue

29%

Loss of customer

confidence



Purpose built backup appliances
Purpose Built Backup Appliances

FASTEST

GROWING

MARKET SEGMENT

2012 Total Market

$2.75B


Purpose built backup appliances1
Purpose Built Backup Appliances

PROTECTION

STORAGE

EMC

66.5%

LEADER


2012 Revenue

DATA PROTECTION

$ Millions

SOFTWARE

& STORAGE

LEADER


Top 100 Global Companies

96 of 100

Use

EMC Backup


Industry leadership
Industry Leadership

TOP 10

Manufacturing 10 of 10

Energy 10 of 10

Healthcare 10 of 10

Retail 10 of 10

Telecom 10 of 10

Financial Services 9 of 10

Tech 9 of 10

Life Sciences 9 of 10

Transportation 8 of 10


WAVES OF

CHANGE


Growing rift in the data protection world
Growing Rift in the Data Protection World

Silos Are Emerging

BackupTeam

Lines OfBusiness


Raise of hands how many of you have
Raise of Hands – How Many of You Have

More Than One Backup App?

Application Admins That Create Protection Copies?

Storage Teams That Use Snaps, Replicas, Clones?

Separate Solution for Protecting VMs?


Raise of hands how many of you have1
Raise of Hands – How Many of You Have

More Than One Backup App?

Application Admins That Create Protection Copies?

Storage Teams That Use Snaps, Replicas, Clones?

Separate Solution for Protecting VMs?


VIRTUAL

APPLICATIONS

STORAGE

SERVER

BU

BU

A

DR

BU

BU

DR

BU

BU

Accidental

Architecture


Emc backup archive
EMC Backup & Archive

+

Protection Storage

Protection

Software

Disaster Recovery

Operational Recovery

Archival Access


How do you get
How Do You Get

From Here…

To Here?

VIRTUAL

APPLICATIONS

STORAGE

SERVER

+

Protection Storage

Protection

Software



Software storage
Software & Storage

You Need This…

Not This.


Emc backup and archive
EMC Backup and Archive

Best of Breed Protection Capabilities

Protection Software

Avamar

NetWorker

Data Protection Advisor

SourceOne

Protection Storage

Data Domain

Atmos

Centera

DLm

Mozy


Emc protection storage and software
EMC Protection Storage and Software

90% Less Backup Time

30x Faster Recoveries

10-30X Storage Reduction

81% Less Effort

7 Month Payback

Consolidate Backup & Archive


Data invulnerability architecture
Data Invulnerability Architecture

ContinuousPROTECTION

Data AlwaysRECOVERABLE

Metadata

Corruption

Drive

Corruption

Write Errors

Read Errors


Data protection suite
Data Protection Suite

FLEXIBLE UTILITY LICENSING

Simple

Affordable

Investment Protection


Emc backup and archive solutions
EMC Backup And Archive Solutions

Data

Domain

Avamar

DLm

Atmos

Centera

NetWorker

Data

Protection

Advisor

SourceOne


DISRUPT

OR ELSE


Change the game today

Change the Game.Today.

Get a Backup/Archive Assessment.

Contact Your EMC or Partner Sales Representative.


Shorter presentation change the game
Shorter Presentation – Change the Game

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