PRESENTATION SKILLS

PRESENTATION SKILLS Tarek Moustafa, Ph.D. March, 2011 Tarek Moustafa

Treat people as if they were what they ought to be, and you help them to become what they are capable of being. -Johan Wolfgang Von Goethe Tarek Moustafa

“Speech is the mirror of the soul: as man speaks, so is he.” • The presenter must give of himself his beliefs, his knowledge, his insights, his energy, his speech & language skills, his sensitivity to and regardfor others • In return his listeners give, in approximately the same degree, their attention, interest, and generosity of response. • It is, quite simply, an exchange of gifts. Tarek Moustafa

“Who can be a good presenter?” Sure you do! Consider your qualifications & be assured. You have a body. You have a mind. You have a voice. You have a heart. You have a language. And a body of knowledge exists to help you make the most of them. Tarek Moustafa

To start with • Content: what message you are trying to convey….? It has to be of added value • Integrity: do you believe in what you are saying…? Do not ever “make it” • Sincerity: do you have a hidden agenda and is it a correct agenda…? “To thy own self be true” First, learn to put the inner house in order Tarek Moustafa

Why create high powered presentations? • It is expected. • It is a way to stand out. • You have no other choice. • It is the best way to communicate. • You have passion for the subject. Tarek Moustafa

Afraid to face the audience F.Y.I. So is everyone who really cares Tarek Moustafa

Types of presentations • Progress • Obtain decision • Selling product/service • Problem solve • Teaching • Providing Information • … Which one do you need? Tarek Moustafa

Providing Information • Develop a specific purpose statement. • Decide on an opening. • List the information you are going to provide, generally 3 to 5 points. • Define all acronyms, terms and jargons. • Spell out WII-FM. Make the connection between the information and its value to the audience. • Close Tarek Moustafa

Teaching a Skill • Answer WII-FM. • Explain the objectives in learning the skill. • Show the skill. • Show and tell. • Have participants practice the skill. • Provide feedback. • Review and reinforce the skill. • Connect the skill to its use back to the job. Tarek Moustafa

Selling a product or service • Get you listeners attention. • Maintain the listener’s attention. • Create desire in the listener. • Action step. Tarek Moustafa

Obtaining a decision • Develop a specific purpose statement. • List criteria involved in the decision in order of importance. • List the alternatives under consideration. • Present a comparison of the alternatives, mentioning the positives and negatives for each one. • Recommend one alternative and action steps for carrying out the decision. Tarek Moustafa

Reporting progress • Develop a specific purpose statement. • State the purpose and methodology of the project. • Give the status of the project. • Give the results of the project to date. • List any concerns that have arisen. • Suggest action ideas to resolve concerns. • Define who is responsible for initiating the action steps and set deadlines. Tarek Moustafa

P roperreparation &racticereventoorerfromance Tarek Moustafa

Preparation Steps • List your needs. • Assess your audience Knowledge, Interest, Language, and Influence. • Decide your aim. • Plan your approach. • Plan your presentation development. • Plan your presentation application. • Plan a carry-over activity. • Gather materials and prepare the room. Tarek Moustafa

Plan Your Approach A. How to gain attention • Outline an incident · Get them laughing • Ask for a show of hands · Ask a question • Make a promise · Use a visual aid • Have someone else present you • Make an outrageous statement • Use an unusual statistics B. Introduce the subject C. Transition to main content Tarek Moustafa

Plan Presentation Development A. Make a brief outline B. Consider “CPR” • Content • Participation • Review C. Don’t Forget “CIA” • Control • Inclusion • Affection Tarek Moustafa

Plan Presentation Application How to you make it personal? • W I I – FM WHAT’S IN IT FOR ME • M M F I – AM MAKE ME FEEL IMPORTANT ABOUT MYSELF Tarek Moustafa

“The more effort you put into preparation and practice, the more confident you will be when you present” Tarek Moustafa

The structure of a presentation Introduction Body Consolidation Tarek Moustafa

INTRODUCTION I N T R O nterest eeds itle ange bjectives Tell them what you are going to tell them Tarek Moustafa

BODY Start with your central thoughts Use only key words Be free flowing Feel free to connect things that relate Allow yourself to bounce around Tell them Tarek Moustafa

CONSOLIDATION This part of the presentation makes it: SOLID Tell them what you have told them Tarek Moustafa

Effective consolidation • Tie things together • If an action or decision is needed give opportunity and time to react • Thank audience for listening and invite for questions Tarek Moustafa

13 % 75 % 12 % EAR EYE MOUTH VISUAL AIDS How do we receive information? Tarek Moustafa

Benefits of Audio Visuals • To attract and maintain ATTENTION • To REINFORCE main ideas • To ILLUSTRATE & support spoken words • To minimize MISUNDERSTANDING • To increase RETENTION • To add a touch of REALISM • To SAVE both time and money • To aid in ORGANIZING thoughts • To ensure covering KEY POINTS • To build CONFIDENCE in yourself Tarek Moustafa

Principles of Audio Visuals • Visual aids should be Seen by all audiences • Visual aids shouldn’t Contradict with what is being said • It should be Interesting, use of color can help • The aid should Support and not distract from information given • It should be Clear, Accurate, Well-laid & Concise • It should Emphasize key points • It should have Meaning Tarek Moustafa

Tips for using visual aids • Plan • Limit the number • Never rely on them completely • Keep them simple • Talk to the group • Give time • Check any equipment Tarek Moustafa

USE the AIDA formula to develop your presentation ttention nterest evelopment pplication A I D A Tarek Moustafa

QUESTIONSANDANSWERS Tarek Moustafa

Tips on asking questions • Plan your questions • Make sure you relate the question to the audience background • Go from the general to specific • Keep your questions short and clear • Once you have asked a question, don’t interrupt Tarek Moustafa

Why asking questions? TO • Grasp attention • Stand up on the audience knowledge • Ensure participation • Clarify content more Tarek Moustafa

Why setting up a questions’ session? TO • Clarify content more • Ensure participation • Stand up on the audience knowledge • Grasp attention Tarek Moustafa

While answering questions BE • BRIEF • ACCURATE • HONEST • CONVINCING AND NEVER EVER, INVENT AN ANSWER Tarek Moustafa

Tips on answering questions • Listen to the content and the intent • Acknowledge the questions • Paraphrase the question • If necessary, ask for clarification • Answer the question briefly, yet completely • Verify Tarek Moustafa

7 % 55 % 38 % VERBAL VISUAL VOCAL The 3 V’s contribution How do we convey information? Tarek Moustafa

VERBAL • SELECT YOUR WORDS • BE POSITIVE • SOUND SINCERE Tarek Moustafa

VOCAL • EMPHASIS • PAUSES • TONE AND PITCH • SPEAK CLEARLY • BREATHING Tarek Moustafa

VISUAL • LOOK AT THE AUDIENCE • SMILE • STAND SQUARE • MANNERISMS • BE NATURAL Tarek Moustafa

Dealing With Nerves • PREPARATION • STAND WHERE YOU ARE GOING TO SPEAK • TRY OUT YOUR VOICE • DISTRACT YOURSELF • BREATHING & NECK EXERCISE • THINK POSITIVE Tarek Moustafa

THANK YOU Tarek Moustafa

PRESENTATION SKILLS