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GMMP 2009/2010 Training module

GMMP 2009/2010 Training module. A guide to the television monitoring materials Section 1: The story. An international initiative….

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GMMP 2009/2010 Training module

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  1. GMMP 2009/2010 Training module A guide to the television monitoring materials Section 1: The story

  2. An international initiative… Media monitoring is taking place in over 100 different countries across the globe. For this reason, it is critical that all participants have a uniform understanding of the way the monitoring materials should be applied. Please use this presentation as a means of familiarising yourself with the materials and becoming comfortable with their application.

  3. Guidelines Read the TV transcript to the right and then respond to the questions on the subsequent slides. Anchor: President Thabo Mbeki was sworn in for a second term today. In a ceremony attended by 40 heads of state, Mbeki pledged that the struggle to eradicate poverty would remain a central part of the national effort to build the new South Africa. CUT TO FOOTAGE OF CEREMONY President Mbeki: None of the great social problems we have to solve is capable of resolution outside the context of the creation of jobs and the alleviation and eradication of poverty. This relates to everything: from the improvement of the health of our people, to reducing the levels of crime, raising levels of literacy and numeracy and opening the doors of learning and culture to all. CUT TO STUDIO Anchor: In another passage of his speech President Mbeki said the emancipation of women was central to the struggle for a just society. CUT TO FOOTAGE OF CEREMONY President Mbeki: This very same amphitheatre where we sit is home to a monument that pays tribute to the contribution of the women of our country to the struggle that make it possible for us to meet here today to celebrate our 10th anniversary of democracy. CUT TO STUDIO Anchor: Bheki Khumalo, the president's spokesperson, said that President Mbeki would announce his new cabinet tomorrow. With possibly six seats to fill, the President has indicated that women will be promoted in the new cabinet. After each question, the answer will be shown and an explanation will be given. The transcript will remain in the right hand pane for the duration of the training.

  4. Starting off To begin coding you will need: • A pencil (not pen) • An eraser • A television news cast • A television coding sheet

  5. BASIC INFORMATION Anchor: President Thabo Mbeki was sworn in for a second term today. In a ceremony attended by 40 heads of state, Mbeki pledged that the struggle to eradicate poverty would remain a central part of the national effort to build the new South Africa. CUT TO FOOTAGE OF CEREMONY President Mbeki: None of the great social problems we have to solve is capable of resolution outside the context of the creation of jobs and the alleviation and eradication of poverty. This relates to everything: from the improvement of the health of our people, to reducing the levels of crime, raising levels of literacy and numeracy and opening the doors of learning and culture to all. CUT TO STUDIO Anchor: In another passage of his speech President Mbeki said the emancipation of women was central to the struggle for a just society. CUT TO FOOTAGE OF CEREMONY President Mbeki: This very same amphitheatre where we sit is home to a monument that pays tribute to the contribution of the women of our country to the struggle that make it possible for us to meet here today to celebrate our 10th anniversary of democracy. CUT TO STUDIO Anchor: Bheki Khumalo, the president's spokesperson, said that President Mbeki would announce his new cabinet tomorrow. With possibly six seats to fill, the President has indicated that women will be promoted in the new cabinet. In the top right-hand corner of the Coding Sheet, enter: • your monitor code • your country code • the name of the television channel • the newscast start time • the number of female anchors, and male anchors, in the entire newscast (you will have to watch the whole newscast before you can enter the number of anchors)

  6. Question 1 Item number. (Simply write where the item fell in the entire newscast.) Anchor: President Thabo Mbeki was sworn in for a second term today. In a ceremony attended by 40 heads of state, Mbeki pledged that the struggle to eradicate poverty would remain a central part of the national effort to build the new South Africa. CUT TO FOOTAGE OF CEREMONY President Mbeki: None of the great social problems we have to solve is capable of resolution outside the context of the creation of jobs and the alleviation and eradication of poverty. This relates to everything: from the improvement of the health of our people, to reducing the levels of crime, raising levels of literacy and numeracy and opening the doors of learning and culture to all. CUT TO STUDIO Anchor: In another passage of his speech President Mbeki said the emancipation of women was central to the struggle for a just society. CUT TO FOOTAGE OF CEREMONY President Mbeki: This very same amphitheatre where we sit is home to a monument that pays tribute to the contribution of the women of our country to the struggle that make it possible for us to meet here today to celebrate our 10th anniversary of democracy. CUT TO STUDIO Anchor: Bheki Khumalo, the president's spokesperson, said that President Mbeki would announce his new cabinet tomorrow. With possibly six seats to fill, the President has indicated that women will be promoted in the new cabinet. This story was the first in the newscast. Code 1.

  7. Question 2 When there is more than one answer that seems like it might fit, choose the best of the options. In this case, the most correct answer is: ‘domestic politics.' Yes, President Mbeki discusses women’s rights in his address, but the focus is on his election, not changing gender relations or the women’s movement, etc. What is the subject of this story? Anchor: President Thabo Mbeki was sworn in for a second term today. In a ceremony attended by 40 heads of state, Mbeki pledged that the struggle to eradicate poverty would remain a central part of the national effort to build the new South Africa. CUT TO FOOTAGE OF CEREMONY President Mbeki: None of the great social problems we have to solve is capable of resolution outside the context of the creation of jobs and the alleviation and eradication of poverty. This relates to everything: from the improvement of the health of our people, to reducing the levels of crime, raising levels of literacy and numeracy and opening the doors of learning and culture to all. CUT TO STUDIO Anchor: In another passage of his speech President Mbeki said the emancipation of women was central to the struggle for a just society. CUT TO FOOTAGE OF CEREMONY President Mbeki: This very same amphitheatre where we sit is home to a monument that pays tribute to the contribution of the women of our country to the struggle that make it possible for us to meet here today to celebrate our 10th anniversary of democracy. CUT TO STUDIO Anchor: Bheki Khumalo, the president's spokesperson, said that President Mbeki would announce his new cabinet tomorrow. With possibly six seats to fill, the President has indicated that women will be promoted in the new cabinet. 2. Women electoral candidates 4. Other domestic politics/government (elections, speeches, etc.) 9. Economic policies, strategies… 12. Poverty, housing, social welfare 33. Changing gender relations

  8. Question 3 The event is a national event. Always code according to the widest applicable geographical scope. If an event has both national and local importance, code it as national. Additionally, code scope from your own perspective in the country where you live. For instance this story would be coded national (2) by a coder living in South Africa, and foreign (4) by a coder living in a different country. What is the scope of this story, assuming you are coding in South Africa? Anchor: President Thabo Mbeki was sworn in for a second term today. In a ceremony attended by 40 heads of state, Mbeki pledged that the struggle to eradicate poverty would remain a central part of the national effort to build the new South Africa. CUT TO FOOTAGE OF CEREMONY President Mbeki: None of the great social problems we have to solve is capable of resolution outside the context of the creation of jobs and the alleviation and eradication of poverty. This relates to everything: from the improvement of the health of our people, to reducing the levels of crime, raising levels of literacy and numeracy and opening the doors of learning and culture to all. CUT TO STUDIO Anchor: In another passage of his speech President Mbeki said the emancipation of women was central to the struggle for a just society. CUT TO FOOTAGE OF CEREMONY President Mbeki: This very same amphitheatre where we sit is home to a monument that pays tribute to the contribution of the women of our country to the struggle that make it possible for us to meet here today to celebrate our 10th anniversary of democracy. CUT TO STUDIO Anchor: Bheki Khumalo, the president's spokesperson, said that President Mbeki would announce his new cabinet tomorrow. With possibly six seats to fill, the President has indicated that women will be promoted in the new cabinet. 0. Do not know 1. Local 2. National 3. National and other 4. Foreign/International

  9. Question 4 The story contains no explicit reference to gender equal policy, etc. Code 2 Does this make reference to any piece of legislation or policy that promotes gender equality or human rights? Anchor: President Thabo Mbeki was sworn in for a second term today. In a ceremony attended by 40 heads of state, Mbeki pledged that the struggle to eradicate poverty would remain a central part of the national effort to build the new South Africa. CUT TO FOOTAGE OF CEREMONY President Mbeki: None of the great social problems we have to solve is capable of resolution outside the context of the creation of jobs and the alleviation and eradication of poverty. This relates to everything: from the improvement of the health of our people, to reducing the levels of crime, raising levels of literacy and numeracy and opening the doors of learning and culture to all. CUT TO STUDIO Anchor: In another passage of his speech President Mbeki said the emancipation of women was central to the struggle for a just society. CUT TO FOOTAGE OF CEREMONY President Mbeki: This very same amphitheatre where we sit is home to a monument that pays tribute to the contribution of the women of our country to the struggle that make it possible for us to meet here today to celebrate our 10th anniversary of democracy. CUT TO STUDIO Anchor: Bheki Khumalo, the president's spokesperson, said that President Mbeki would announce his new cabinet tomorrow. With possibly six seats to fill, the President has indicated that women will be promoted in the new cabinet. 0. Do not know 1. Story mentions, quotes or refers to specific legislation/ policy/regulation/guidelines on gender equality or human rights 2. No mention of or reference to specific legislation/policy/ regulation/ guidelines on gender equality or human rights

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