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Business Intelligence with MicroStrategy MicroStrategy Capabilities Overview Casey Weinstein – Manager, Air Force Septe

Business Intelligence with MicroStrategy MicroStrategy Capabilities Overview Casey Weinstein – Manager, Air Force September 2011. MicroStrategy Company Overview. Founded in 1989 Largest independent public BI vendor (NASDAQ: MSTR) In the Gartner “Leader Quadrant” for BI Platforms

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Business Intelligence with MicroStrategy MicroStrategy Capabilities Overview Casey Weinstein – Manager, Air Force Septe

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  1. Business Intelligence with MicroStrategy MicroStrategy Capabilities Overview Casey Weinstein – Manager, Air Force September 2011

  2. MicroStrategy Company Overview • Founded in 1989 • Largest independent public BI vendor (NASDAQ: MSTR) • In the Gartner “Leader Quadrant” for BI Platforms • #1 overall in the BI Survey 9 • Over 1 million business users at over 3,500 organizations • Direct operations in 41 cities in 23 countries across the world • 20% of our 2,800 employees are dedicated to R&D • Over 50 patents pending or issued for MicroStrategy software Atlanta Boston Charlotte Chicago Dallas Denver Los Angeles Montreal New York San Francisco Seattle Tampa Toronto Washington Buenos Aires Mexico City Monterrey Sao Paulo Barcelona Brussels Cologne Copenhagen Frankfurt Johannesburg Lisbon London Madrid Milan Munich Paris Rome Stockholm Utrecht Vienna Warsaw Zurich Melbourne Seoul Singapore Sydney Tokyo

  3. Unified UI Unified Business Model Plug-n-Play Modules All 5 Styles of BI All Data Sources All 5 Styles of Business Intelligence in a Single, Unified, Platform Desktop Office e-Mail Browsers Portals Mobile UNIFIED WEB INTERFACE Alerts & Proactive Notification Advanced Analytics & Ad-hoc Scorecards & Dashboards Reporting OLAP Integrated Backplane Services Oriented Architecture

  4. How can MicroStrategy benefit you? MicroStrategy is a software platform that can identify efficiencies Current AF deployments: Air Mobility Command • Utilizing dashboards to monitor command fuel efficiency programs Air Force Space Command • Chosen tech solution for program management tool to improve process integration and communication The Judge Advocate General of the Air Force (TJAG) • Considering utilizing MicroStrategy for enhanced AMJAMS reporting enterprise-wide Air Force Research Laboratory - USAFSAM • Building/enhancing a mobile application to report on post-disaster resourcing 88th Air Base Wing / 445th Air Reserve Wing • Executing a Starter Kit to develop and enhance wing status reporting for desktop, threshold, dashboards, and mobile

  5. Recovery.Gov Dashboard Demonstration

  6. Air Mobility Command Dashboard

  7. Air Mobility Command Dashboard

  8. MicroStrategy Capabilities MicroStrategy is a software platform that makes data meaningful to you What we bring to the fight: • Legacy of innovation • First to web, mobile, social networking and cloud • Gartner leader quadrant • Performance at scale • Peta-byte sized database queries in 3-4 seconds • 64-bit architecture • Lowest industry TCO and best customer service • Confirmed by independent and trusted industry analysts

  9. Gartner Designates MicroStrategy a Clear “Leader” In The BI Platform Market Once Again Source: Gartner’s Magic Quadrant for Business Intelligence Platform Author: Rita L. Sallam, James Richardson, John Hagerty, Bill Hostmann; Publication Date January 27, 2011

  10. IBI #1 tie Oracle #1 tie Cognos #4 SAP #5 Hyperion #6 Bus Obj. #7 QlikTech #8 Panorama #8 Microsoft #10 SAS #11 Oracle #2 Microsoft AS #3 Hyperion #4 Cognos AS #5 BI Platform Capabilities Rating Microsoft RS #6 Crystal #9 SAP #10 Bus. Obj. #7 Cognos RS #7 The Analyst Evaluations and Customer Surveys Conclusions Are Consistent MicroStrategy is the Best Overall BI Technology Customer Survey Rita Sallam 897 Companies 13 BI Capabilities Feb 2010 MicroStrategy #1 QlikView #2 LogiXML #3 Tableau #4 Microsoft #5 Board Intl #6 Oracle #7 SAS #8 Cognos #9 IBI #10 BI Platforms User Survey Tibco #11 Targit #12 SAP BO #13 Jasper soft #14 Arcplan #15 IDS Scheer #16 Panorama #17 Actuate #18 Infor #19 SAP BW #20 Analyst Evaluation Cindi Howson Hands-on testing 100+ Criteria Tested Q1 2010 MicroStrategy #1 SAP BO #2 IBI #3 tie IBM Cognos #3 tie Oracle #5 SAS #6 Microsoft #7 Pentaho #8 QlikTech #9 Analyst Evaluation James Richardson Kurt Schlegel Rita L. Sallam 10 Reporting capabilities Feb 2009 MicroStrategy #1 IBI #2 IBM Cognos #3 Actuate e.Reports #4 SAP BO #5 Critical Capabilities for BI Reporting Actuate BIRT #6 SAS #7 Microsoft #8 Jaspersoft #9 Customer Survey Nigel Pendse 1,901 Companies 58 Countries 17 Major Categories Feb 2010 MicroStrategy #1 MicroStrategy #1 Analyst Evaluation Kurt Schlegel Bhavish Sood 12 BI Capabilities 220 Distinct Criteria

  11. 1. Lowest TCOMicroStrategy Requires the Fewest IT Personnel Lowest cost 54% higher cost 60% higher cost 66% higher cost 111% higher cost 142% higher cost 146% higher cost 347% higher cost Source: Gartner’s BI Platforms User Survey: How Customers Rate Their BI Platform Vendors results. January 2009.

  12. 1. Lowest TCOTCO Savings Become More Prominent As the Size of the Implementation Increases 5-year TCO For 200 Users MicroStrategy Savings: $1.3M 5-year TCO For 1,000 Users MicroStrategy Savings: $3.2M 5-year TCO For 5,000 Users MicroStrategy Savings $16.2M $495 K more $6.4M more $1.2M more $600 K more $7.7M more $1.5M more $656 K more $8.2M more $1.6M more $1.13M more $2.8M more $14.2M more $1.33M more $3.3M more $16.7M more $1.43M more $3.4M more $17.4M more $3.5M more $8.5M more $42.8M more Total Costs ($M) Total Costs ($M) Total Costs ($M) BI Software BI Hardware BI Personnel • Model includes: • List price for BI software • Hardware sized according to Gartner data • IT Personnel salary is average of $85K per year • Overhead costs for IT personnel is 100% of salary

  13. MicroStrategy delivers: (High Interactivity with High Scalability) High Analytics High Interactivity Relational OLAP Low Analytics Low Interactivity Low User Scale Low Data Scale High User Scale High Data Scale What Makes the MicroStrategy Architecture Different?MicroStrategy is Based on Relational OLAP (ROLAP) ROLAP • Highest Data Scalability • Highest User Scalability • Highest Performance at Scale • Sophisticated Analytics • Lowest Cost to Operate and Maintain (lowest TCO) • Ideal for Data Warehousing • Very Rapid Report Creation • Superior End-user Self-service OLAP Products RelationalReporting Products

  14. Visual Insight Provides Business People with a “Visual OLAP” Approach to Conduct Their Analyses Quickly and Easily

  15. MicroStrategy Mobile Mobile Business Intelligence for the iPhone, iPad, and BlackBerry Native App Experience Enterprise Grade Fast to Develop Purpose-built, workflow-driven Apps that quickly and easily guide users through their data to discovery, analysis, or decision. Apps fully leverage mobile device capabilities, including the multi-touch interface, sensors (GPS, camera, etc.), communications (voice, email, text), and more. Designed to deliver the higher levels of performance and scalability demanded by mobile Apps. MicroStrategy delivers in-memory, multi-level caching, ROLAP analytics, robust security, easy extensibility and comprehensive administration features designed for enterprise deployments. Fast, code-free App development via MicroStrategy’s metadata-driven, point-and-click paradigm. Build rich, interactive BI Apps in just days. 15

  16. MicroStrategy Customers in Federal Government Include: DEFENSE CIVILIAN

  17. Federal Government Agencies Rely on MicroStrategy Flexible Hierarchies Complex customer-centric information requires flexibility to draw out important details • Centers for Medicare & Medicaid Services • Managing the • Effectiveness • of Medicare • Applications: • Performance reporting for the Managed Medicare Program • Deployment: • Database: IBM DB2, Oracle • Users: 200-300 Employees • Interface: Web, E-Mail • Architecture: Intranet • Ultimately CMS will conduct analysis on beneficiaries enrolled in the Medicare+Choice program to ensure correct payment rates, beneficiary status, and demographic analysis, among other analytics. • Army Air Force Exchange (AAFES) • Retail and HR • Applications: • Retail sales tracking, and human resources management • Deployment: • 2300 users • Database: Teradata • Millions of transactions Each Year • Users: HQ and field locations worldwide • Interface: Web and Mobile • After years of success in managing retail operations, AAFES has recently begun doing HR management as well, studying employee data with respect to training, retention, and turnover Detailed Security Across All Layers MicroStrategy’s bullet-proof security assures protection of vital corporate and customer information as required by HIPAA and other regulations High Data Scalability Data Scalability in the multi-terabyte range is required to analyze item level information, and is only possible with the MicroStrategy ROLAP architecture • U.S. Postal Service • Standardizing on • MicroStrategy • Applications: • Financial Performance, On-time Delivery, In-plant Operations, Network Efficiency, Retail Outlet Performance • Deployment: • Database: Teradata • DB Size: 85 TB • Users: 30,000 USPS employees • Architecture: Intranet, Extranet • USPS relies on 12 MicroStrategy applications to provide a consolidated view of corporate data. USPS cites work hour and fraud reductions, improved decision-making, data quality and operational performance, and increased analyst productivity and business knowledge. • Transportation Security Administration • Comprehensive oversight of • TSA performance • Applications: • Performance and Operations management, staffing analysis and optimization, Passenger safety management, Customer satisfaction analysis • Deployment: • Database + Size: Oracle, ~1 TB • Deployment: Over 1 million flexible MicroStrategy reports and documents accessed a year, readily available to 10,000 TSA employees • Achieved savings of over 200 million dollars since 2007, thanks to enhanced insight into staffing and operations Performance ManagementMonitoring performance and adherence to goals for every airport in the nation.

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