The language of advertising
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THE LANGUAGE OF ADVERTISING PowerPoint PPT Presentation


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THE LANGUAGE OF ADVERTISING. What ’s the company/ p roduct ?. Life is now Connecting people Absolut magic . You can Invent. What are the characteristics of a slogan? Make a list Page 3 adslogans- what are your top 5? Why ?. Speculating. It could be ……………… ..

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THE LANGUAGE OF ADVERTISING

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The language of advertising

THE LANGUAGE OF ADVERTISING


What s the company p roduct

What’s the company/ product?

  • Life isnow

  • Connecting people

  • Absolutmagic.

  • You can

  • Invent


The language of advertising

  • What are the characteristicsof a slogan?

  • Make a list

  • Page 3 adslogans-what are your top 5?

  • Why?


Speculating

Speculating

  • Itcouldbe………………..

  • Itmightbe………………

  • Maybeit’s………………

  • A possibilityis………….

  • Itlookslike…………….

  • Itseemstobe…………


The language of advertising

  • Thinkabouthowthisadvertworks

  • Prepareyourtheory and sayhoweffectiveitis


Concepts

Concepts

  • What are differentconceptsbehind advertising?


  • Login