Development Phase Challenges Three major factors drive development phase effort…

1. Development Phase ChallengesThree major factors drive development phase effort… • Scope and selection of pilots • Migration strategy to new classification and taxonomy • Dealing with the physical • Merge the development phase and pilot efforts • Organize by pilot/department/asset team

2. Development Phase: Design Phase ResourcesLeverage findings of design phase… • Design Phase Resources • Work session results • Key documents – ownership/users • Systems • Preliminary taxonomy • Training materials Pilot Specific Deployment Handbook Corporate DRM Activities Pilot Approach Taxonomy Application Timeline for Results

3. Library • Reference • Schematics F Development Phase: Pilot Data GatheringManaging transition: physical world to electronic world… CSF is ability for all to retrieve when needed… Taxonomy Checklist Current Documents Current Storage and Access Modes Retrieval & Storage Checklist Classifications Systems • Unstructured electronic • MS Word, PPT, Excel • I/M, S-drive A B • Images • PDF • TIFF C • Folders • File Room • Personal D • Boxes • TRC • GRC Asset Teams E • Technical • Structured models (G&G) • Unstructured models (Engrg)

4. New Content Rules “From Date Forward – Here’s the new Process” A Mixed User Environment “Ability for All to Retrieve When Needed” B Back File Conversion “Like Data Conversion Cleansing – The Most Difficult” C Development Phase Work: Three CasesThree cases to develop for each department or asset team… Migration: Treating the Content and the Physical But And

5. Originator – Marketing Customers DOC New Content Rules A Outside APC User – Legal User – Acctg & Credit Mixed User Environment B User – ERP Development Phase Work: Details 1A go forward date and new process needs to be endorsed by all users…. Marketing Sales Contract Example CSF is to capture at the knowledgeable source - originator… Discussion and Evaluation Points • Which user drives the X-APC requirement? • How to manage user updates and revisions? • Security access and control

6. C Back File conversion Development Phase Work: Details 2Business rules for existing records conversion are complex.. CSF is to update only when activated… In Hugoton: • 100 files took 3 m/months DRM admin time • 30-40% equivalent SME time Routinely control & eliminate duplicates CONTINUOUS IMPROVEMENT Current Files One Rule • Contain all modes • Many duplicates • Many H/C prints of “structured data” • ROWL • AFE “Update only when pulled”…presume now active A B C D E TIFF Readme • Reduce file • Eliminate duplicates • Categorize info • SME review PDF readable

7. Process Team – Parallel TracksMultiple departments & assets team initiatives… 2/7 Week 2 2/14 Week 3 2/21 Week 4 2/28 Week 5 3/7 Week 6 Week Beginning Etc., Etc Timing delay • Category A • Land Admin • Electronic Documents • Well Catalogued Stakeout (s) Investigate Investigate Taxonomy Recommend 1 2 Kickoff DRM Team Review Investigate Investigate Land kickoff 1 2 • Category B • Marketing • Manual Documents • Well catalogued Stakeouts Investigate Investigate 1 2 Taxonomy Recommend Kickoff Taxonomy Recommend DRM Team Review File Room Research • Category C • “VFR – Asset Team” • Mixed Documents • Well Catalogued VFR Intro Kickoff Investigate Investigate 1 2 Asset Team Identify Research “file room” • Category D • Vernon type • Primarily Structured • Well Catalogued Vernon Intro Kickoff Investigate Investigate 1 2 Asset Team identify DRM Team Review Research “file room”

8. Business Drivers Affecting DRM:Helping Achieve BOII Targets E&P professionals are spending too much time finding, validating and managing data. Recouping that time will lead to: Prospect Generation $XXX Focus of the DRM effort Time to First Oil Potential Benefit Ranges ($MM) PersonnelTimeSavings $35 # Professionals x % increased x Average Salary = Opportunity Cost 700 20% – 50% $100,000 $14MM – $35MM $14 Easy Hard Ease of Direct Correlation Measurement

9. Current State:As-Is • APC historically not process oriented – “late in the day” • Organizational changes exaggerate records mismatch • Silos exist today - department solve their own problems • Unstructured data is input to (very) structured analyses • In many departments, little recognition of how data is used • People have no confidence in locating information once it has been “classified” and stored Verbatim Comments: “Amazing to me the lack of discipline on managing (personal) files and boxes” “Nobody wants to do a bad job – it just happens” “Need employees to be aware that these documents should be treated as ‘business records’ and not personal files”

10. Process – Contact Management TeamLevel of effort and key output… Need to define key components of xxx • xxx tool • Process • Documents • Commercial • Taxonomy tool Design (wweens) Develop Pilot Doc type Imaged Structured Faceted Taxonomy (Easy) Tool Requirements Bu • “Taxonomy” • Migration Implementation Bu How to Implant Pilots • Migration from 4 model to one • Role definition to enable accuracy Manual Structured Migration (Hard) Phased Taxonomy