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PBA Front-End Programming. Development Organisation. Web D evelopment Organisation. In place: Website purpose Website goals Target audience Can we start designing now…? Almost, need to set the team first. Web Development Organisation.

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Pba front end programming

PBA Front-End Programming

Development Organisation


Web d evelopment organisation
Web Development Organisation

  • In place:

    • Website purpose

    • Website goals

    • Target audience

  • Can we start designing now…?

  • Almost, need to set the team first


Web development organisation
Web Development Organisation

  • Web site development projects cover many diciplines – just as SW development

  • Size and skill set of team determined by

    • Budget

    • Available resources in development organisation

    • Website focus


Web development organisation1
Web Development Organisation

Creative

Administrative

Technical

Production


Web development organisation2
Web Development Organisation

  • Core skill set (diciplines) needed

    • Strategy and planning (Strategic level)

    • Project management (Tactical/Operational level)

    • Information architecture

    • User Interface design

    • Graphic design

    • Web technology

    • Site production


Web development organisation3
Web Development Organisation

  • Core development team roles

    • Project stakeholder/sponsor

    • Project manager

    • Usability lead

    • Information architect

    • Art director

    • Technology lead

    • Site production lead

    • Site editor


Web development organisation4
Web Development Organisation

  • Project stakeholder / sponsor

    • ”The guy who pays the bills”

    • Provides purpose, vision and goals

    • Provides domain knowledge

    • Point-of-contact to sponsoring organisation

    • Delivers web site content

    • Not a call-when-you-are-done role; must participate actively in project!


Web development organisation5
Web Development Organisation

  • Project manager (admin)

    • Keeps the project on track on a day-to-day basis

    • Point-of-contact between team and sponsor

    • Manages internal team communication

    • Project administration (meeting, minutes, notes, plans, schedules, budgets,…)



Web development organisation7
Web Development Organisation

  • Usability lead

    • ”Shape the overall user experience”

    • The users advocate on the team

    • User research (interview, field studies,…)

    • Develop usability standards

    • Conduct usability tests, and provide feedback to relevant team members

    • Involved in measuring project success


Web development organisation8
Web Development Organisation

  • Information architect

    • Organise web site structure and content

    • Develop terminologies, categorisation schemes,…

    • Ensure consistency across the website

    • Enure overall content quality

    • Design web pages at ”wireframe” level, in cooperation with Art Director




Web development organisation11
Web Development Organisation

  • Art director

    • Establish ”look and feel” for the website

    • Ensure consistency with e.g. corporate identity standards, UI standards,…

    • Visual interface design

    • Color palette, typography, illustrations, …

    • Page design details



Web development organisation13
Web Development Organisation

  • Technology lead

    • ”The programmer guy” 

    • Deciding on web publishing tools, development languages, databases, network,…

    • Responsible for technology integration

    • Responsible for back-end development

    • May manage sub-teams of programmers, database developers,… (back-end)


Web development organisation14
Web Development Organisation

  • Site production lead

    • ”Builds” the website

    • Converts detailed page designs into actual web pages (HTML, CMS, development tool,…)

    • Develops page templates (XHTML, CSS) to be filled with actual content


Web development organisation15
Web Development Organisation

  • Site editor

    • Responsible for written content on the website (quality, style and tone,…)

    • Collect, organise and deliver finished text to website production team

    • Responsible for maintaining the website content after site launch – ongoing effort

    • Improving website visibility (Search Engine Optimisation)


Web development organisation16
Web Development Organisation

  • Roles, skills and people

    • What background, education, experience, attitude, etc is needed for each role?

    • How does our ”resource pool” look?

    • How large is the project

    • When are people rolled on/off the project?



Web development organisation18
Web Development Organisation

  • Small Project

    • Project stakeholder/sponsor (in-house)

    • Project manager

    • Usability lead

    • Information architect

    • Art director

    • Technology lead

    • Site production lead

    • Site editor



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