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Real estate innovations driving greater consumer demand

Gardens are being added to the surroundings of the project, to create a small play area or walking zone. Leading developers, like Jayvardhan Goenka, Director of DB Realty, firmly believe in the concept of living in harmony with greenery.

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Real estate innovations driving greater consumer demand

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  1. Real estate innovations driving greater consumer demand

  2. Adding multi-dimensional amenities to the project • Innovative amenities are being introduced to appeal to unique needs of the homebuyer. • Gardens are being added to the surroundings of the project, to create a small play area or walking zone. Leading developers, like JayvardhanGoenka, Director of DB Realty, firmly believe in the concept of living in harmony with greenery. • Swimming pools are attached as an oasis, serving as the meeting point for communities across the property. • Play areas are designed to encourage children and adults to explore the fun side of living in the housing complex.

  3. Innovative marketing strategies • Leading real estate firms are offering aerial views of the entire project to buyers. • Builders are using drones to provide a 360-degree view of the property and the neighbouring local region. • VR is being used to immerse buyers into the property virtually, giving home buyers a virtual tour of the house. • Modular 3-D printed homes can be designed if buyers have unique requirements within their new homes. • Chatbots are being used on online platforms to answer preliminary queries about properties.

  4. New-age technologies are being integrated • Smart appliances, including microwaves, refrigerators, and ovens are being automated using in-home technologies. • The fridge can automatically order fresh groceries by monitoring the current inventory inside its compartments. • Robotic cleaning technologies are also being added within the home, including automated vacuum cleaners. • Buyers can change the light colour, temperature and intensity using their smart phones. • Homeowners can set custom music for specific times of the day when they enter their homes.

  5. Shifting focus towards holistic assistance • Developers are offering consultation and assistance in core problem areas such as financing, investing and leasing. Developers, such as JayvardhanGoenka, believe in empowering buyers throughout the process of investing. • Builders are helping NRIs invest in Indian properties seamlessly through holistic assistance. • Through a wider portfolio, builders are able to offer more within the same profile. • Developers are sharing market insights for better leasing and value investing for key clients. • Developers are also working with government bodies to ease the process of registration and transfer of ownership for new buyers in the market.

  6. Enhancing security of the property • Developers are using smart tags for parking systems, capturing data on connected cars entering the compound. • Housing complexes are tracking unauthorised access metrics for when a thief may be trying to enter a home illegally. • Perimeter tracking and security automation is protecting gated complexes within key cities. • Remote access and one-time visitor pass can also be generated using advanced security technologies. They can be issued using a secure mobile app or tablet. • SMS-based services can inform homeowners of delivery boys, dog-walkers, and maids entering the vicinity of the home.

  7. Innovation in the design of the project • Developers are experimenting with innovative design concepts that maximize space utilization and fit in with the natural ecosystem. • These homes have been designed by renowned designers and architects within the industry. • Developers are offering luxurious décor pieces, paintings and statues to accentuate the interiors. • Builders are working with international designers and architects to create attractive show case rooms to demonstrate the vision of the builder.

  8. Backend optimization to drive greater efficiencies • Real estate developers are integrating CRM systems with customer interactions, to provide a more streamlined customer acquisition experience. • Developers are using machine learning and AI to develop dynamic pricing models for their projects. • Cloud technologies are lowering the cost of development & management, thereby driving greater buyer demand for more cost-effective homes.

  9. Thank You

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