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Social Media Means Business

Social Media Means Business. Creating, growing & engaging Social media update Tips & tricks. 1. Creating, growing & engaging. What am I not going to tell you?. Why are we doing this?. Build an audience. Sell more product. Drive traffic. Engage with customers. Build the brand.

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Social Media Means Business

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  1. Social Media Means Business

  2. Creating, growing & engaging • Social media update • Tips & tricks

  3. 1. Creating, growing & engaging

  4. What am I not going to tell you?

  5. Why are we doing this?

  6. Build an audience. Sell more product. Drive traffic. Engage with customers. Build the brand.

  7. Facebook… • More than 1.11 billion active users • 1 in 7 of the global population • Network of friends • Fastest growing demographic is the over 35’s

  8. Twitter… • Micro-blogging • Over 500 million users • 58 million tweets per day • 190 million visitors a month • Conversation tool

  9. YouTube… • 6 billion hours of video each month • 100 hours of video uploaded every minute • Have your own TV channel

  10. Don’t panic.

  11. Finding your local audience • Media • Schools • Social events • Sports

  12. Engaging them • Story telling • Photos • Video

  13. Help your audience to make positive memories.

  14. 2. Social media update

  15. Facebook: new rules

  16. Don’t use a profile, when you really need a page.

  17. Not very sporting when it comes to competitions.

  18. 3. Tips & tricks

  19. 3. Real

  20. Give them something exclusive.

  21. Connect your online and offline experiences

  22. Promote it where they hang out offline.

  23. Make it search-friendly.

  24. Suggest others that your fans will enjoy.

  25. Keep everything short and sweet.

  26. Label your links.

  27. Personalise your profiles.

  28. Follow the big guys.

  29. Link your site and feeds together.

  30. Easy on the promotion.

  31. Give it some time.

  32. Think outside the box. ☐

  33. Thanks!abbeyviewequine.com/social@AbbeyviewEquine

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