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“Putting Media Literacy To Work in the Classroom”

“Putting Media Literacy To Work in the Classroom”. Frank W. Baker fbaker1346@aol.com. www.frankwbaker.com. What is media literacy?. ML in Show-Me Standards. ML in Show-Me Standards. Information & Communications Technology Literacy Evaluate information critically/competently

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“Putting Media Literacy To Work in the Classroom”

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  1. “Putting Media Literacy To Work in the Classroom” Frank W. Baker fbaker1346@aol.com

  2. www.frankwbaker.com

  3. What is media literacy?

  4. ML in Show-Me Standards

  5. ML in Show-Me Standards Information & Communications Technology LiteracyEvaluate information critically/competently Grade 9-12 Analyze and evaluate media techniquesto convey the message Evaluate accuracy of information Evaluate for bias by analyzing viewpoint(s) http://dese.mo.gov/divimprove/instrtech/documents/il_cle_April2010.pdf

  6. Media Literacy: Questions

  7. http://namle.net/publications/core-principles/

  8. Media Literacy in Action

  9. My Approach Visual Advertising MovingLiteracyImages

  10. Visual Literacy

  11. Magazine Activity

  12. Deconstructing a Print Ad

  13. Slogan • Action; story • Color • POV • Power • Techniques of persuasion • Layout • Subtext • Eye Movement

  14. Who createdthe ad? • What is the ad’s purpose? • What techniquesgrab my attention? • Who or what might be omitted? • Who is the audience? • Wherewas the ad published?

  15. Advertising Literacy

  16. Language of moving images • Cameras • Lights • Sound (including music) • Editing ( aka post production) • Set design • Actors: - expressions (non-verbal) - clothes - body language

  17. Nonprint/ Commercial Be sure to see the lesson plan that incorporates this video at www.frankwbaker.com/streaming_ml

  18. Communication Arts: 9-12 “ analyze and evaluate the effectiveness of video techniques (lighting, camera angles, shots, etc.) in television and film”

  19. Language of Moving Images • Cameras • Lights • Sound (e.g. music) • Editing (includes sfx) • Set Design • Actors: Wardrobe Expressions Body Language

  20. Deconstructing Nonprint texts Cell Phone AdBe sure to see the lesson plan that incorporates this ad at www.frankwbaker.com/streaming_ml

  21. Political Ads

  22. Political Ads “The Country I Love”

  23. Deconstructing Motion Pictures

  24. Deconstructing Motion Pictures

  25. News Literacy You are the reporter

  26. Twitter

  27. http://is.gd/w5eC7 = http://newsosaur.blogspot.com/2009/12/presses-stopped-forever-at-140-papers.html

  28. Activity • Everyone reads the news story • Using the handout, summarize your story in 140 characters • Be prepared to explain what strategy you used

  29. Questions/Evaluations “Putting Media Literacy To Work in the Classroom” Frank W. Baker fbaker1346@aol.com

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