1 / 11

Social Media and HIV Reduction

Social Media and HIV Reduction. Mark Pawelczak , Ohio Department of Health Toledo/Dayton HIV/STD Program Consultant . Social Media:Types. The use of audio, print and visual materials to stimulate the discussion of disease prevention

skule
Download Presentation

Social Media and HIV Reduction

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Social Media and HIV Reduction Mark Pawelczak, Ohio Department of Health Toledo/Dayton HIV/STD Program Consultant

  2. Social Media:Types • The use of audio, print and visual materials to stimulate the discussion of disease prevention • Audio materials used to stimulate senses in attempt to make listener aware/accepting of specific message • Print material used to allow reader to gain “easy to remember” message • Visual materials allow viewer to see impact that message can create

  3. Print Social Media

  4. Large Signage

  5. Other Examples

  6. What Social Media Should be: • Targeted • Specific to your regions issues • Easy to comprehend • Memorable • Gender specific • Upbeat/Direct/Sobering • Unique • Easy to use

  7. More Examples

  8. Catch Phrase Example

  9. Area/District Specific

  10. Points to remember… • Keep it simple…. • Stay on point • Have a short, clear message • Be direct • Have varied forms of your message: palm cards, posters, flyers

  11. New ODH HIV/STD Activities for 2014 • Internet Partner Services (IPS)-Outreach on on-line apps • Gonorrhea Partner Services- Gonorrhea strains have become antibiotic-resistant, considered number 3 on CDC’s emerging antibiotic resistance threats! • Syphilis Control Activity-Partnering with providers to provide more testing for syphilis

More Related