'Target customer' presentation slideshows

Giving Them What They Want Branding and Positioning for Your Targeted Segment

1.09k views • 58 slides

Chapter 15 Personal Selling and Customer Service

Chapter 15 Personal Selling and Customer Service. At the end of this presentation, you should be able to:. Understand the importance and nature of personal selling.

2.14k views • 39 slides

Trade Areas and Retail Site Selection

Trade Areas and Retail Site Selection. Chapters 8 & 9. Location, Location, Location!!!. Importance of location decision: Requires complex decision making Costs lots of $$ Little flexibility once a location has been chosen

1.15k views • 38 slides

Lecture Five: Outline

712 views • 33 slides

Conclusion

b ritta wickham ecommerce & finance. d avid lam tech expert. l ynnfield mitchell c eo p roduct & brand. ghazaleh heydari operations & logistics. k atrina Warren marketing & communications. 1. Conclusion. Conclusion. why now?. g rowth of ecommerce

491 views • 33 slides

Team Crutch

493 views • 31 slides

Chapter Objectives

Marketing Research and Sales Forecasting. CHAPTER 8. Chapter Objectives. Describe the development of the marketing research function and its major activities. Explain the steps in the marketing research process.

661 views • 26 slides

Outlining the Strategic Marketing Planning Process

Outlining the Strategic Marketing Planning Process. Chapter 2. The Problem is how to make sure we are really using marketing to the fullest extent and not dropping into advertising alone, product development alone, or ignoring the consumer because we think we know more than they do.

618 views • 26 slides

Marketing Principles

Marketing Principles. Product, Price, Promotion & Place Oct 23 rd , 2009. The Marketing Mix. 2 of 25. Product Development Management Features/benefits Branding Packaging After-sales service. Promotion Communication mix Advertising Sales promotion Sales Public relations

542 views • 24 slides

330 views • 23 slides

Franchising Chapter 11

495 views • 20 slides

Technology Adoption

Presented by: Mutua D. Munyao. Technology Adoption. What is it?. Adoption of technology refers to the actual acquisition and eventual utilization of a technological product. What it isn't.

476 views • 20 slides

How to find your first customers...........

How to find your first customers to talk to and interview them////

258 views • 18 slides

A Semiconductor Supply Chain Model with Non-Stationary Parameters

A Semiconductor Supply Chain Model with Non-Stationary Parameters. INFORMS Miami Beach, Florida November 4-7, 2001. Guillermo Gallego Columbia University Department of Industrial Engineering and Operations Research, City of New York ggallego@ieor.columbia.edu.

496 views • 17 slides

The Agile Inception Deck

The Agile Inception Deck . Template. <Your project name>. <Your sponsors>. Why are we here?. Important reason #1 Important reason #2 Important reason #3. <#1 reason for doing this project>. The elevator pitch. For [target customer] who [statement of need or opportunity]

1.26k views • 14 slides

386 views • 14 slides

Sales Strategy

Sales Strategy. Plan Activity Set Financial Targets Set Order Targets Nurture 20/80 Customers (KAM) Set Number of New Customers. Shape of Sales Team Shape of Sales Support Team Refer to Business Plan Set Territory Shape of Company Sales Administration. Promotion Support Activity

926 views • 8 slides

Marketing Your Business

Marketing Your Business . Aims & Objectives . Identify marketing goals Understand Key Marketing phases Develop your USP Develop a simple marketing plan Set actions and time scales Leave inspired and motivated. Welcome . Introductions Name Where you live Favourite brand or advert .

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Buyer Personas

Buyer Personas. About This Document This document describes the personas that are involved in purchasing and using your products. A persona is a typical character that represents your target customer. A persona falls into one or more of the following roles in the buying process:

171 views • 0 slides

Promotion

Promotion. Miss Lay. Lesson Objectives. By the end of this lesson you should: Understand the basic elements of the promotion mix Applied appropriate promotional methods to you products Evaluated you chosen promotional method . 5 minute Starter to get you thinking about promotion!.

178 views • 0 slides