Social Media Channel Analytics Dashboard (Excel Template)
Measure online marketing goals, business objectives and leads captured from each of your social media channels. Use dynamic calculations to visualize: IMPRESSIONS & REACH Watch your brand awareness growth in the social channel by looking at the total of new subscribers and reach with impressions categorized by network. CONTENT ENGAGEMENT By looking at the % of interactions (shares, retweets, likes, etc.) by the # of impression, track how well you content is engaging your followers. REFERRALS BY NETWORK Use bitly links to see deeper insights on 2nd and 3rd generation traffic. Track lead conversions and attribute an ROI to the social channel. DYNAMIC CALCULATIONS Enter your data from multiple social tools or networks and automatically have it populate into chart visualizations.
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