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HIGH IMPACT VOLUNTEER RECRUITMENT

HIGH IMPACT VOLUNTEER RECRUITMENT. YFC/USA 2010. A PORTRAIT OF VOLUNTEERS IN AMERICA. 50% Of American adults volunteer 45% of adult volunteers are male The majority of volunteers are ages18-25 and over 55 52% of American volunteers have 4 years of High School or less

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HIGH IMPACT VOLUNTEER RECRUITMENT

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  1. HIGH IMPACT VOLUNTEER RECRUITMENT YFC/USA 2010

  2. A PORTRAIT OF VOLUNTEERS IN AMERICA • 50% Of American adults volunteer • 45% of adult volunteers are male • The majority of volunteers are ages18-25 and over 55 • 52% of American volunteers have 4 years of High School or less • Working volunteers outnumber nonworking volunteers • 17% of Americans who volunteer have household incomes below $15,000 • 23 million people volunteer 5+ hours per week • Working women are more likely to volunteer than those who work in the home only • Time is the #1 commodity-more important than money

  3. WHY DO WE NEED VOLUNTEERS? • EVERY 119 Volunteers = 14, 288 hours $10.00 an hour=$142,880 Multiply that by over 150 Ministry Centers YFC reaches young people everywhere, working together with the local church and other like minded partners to develop lifelong followers of Jesus who lead by their Godliness in lifestyle, devotion to prayer and the Word of God, passion for sharing the love of Christ and commitment to social involvement.

  4. TOP REASONS PEOPLE VOLUNTEER • Wanted to help • Felt indebted to cause/program • Wanted publicity • Skill building • Gain Experience • Visibility in their company (boss’ favorite charity) • Looks good on resume or college apps. • Fear (vol. for Cancer Society to eliminate the disease) • Religious Commitment • Socialization needs • Sense of Duty • Assigned by court • Desire to share blessings in own life • Assigned by company • Couldn’t say no to the person who asked

  5. TOP 3 REASONS VOLUNTEERS QUIT • NO TIME • UNAPPRECIATED • THE WORK THEY WERE DOING WAS NOT MAKING A DIFFERENCE (IN THEIR VIEW)

  6. 5 Elements of a Healthy Recruiting Environment • 1) The Inner Leader • 2) Vision- Proverbs 29:13 • 3)Transformed Value- Exodus 35

  7. 5 Elements of a Healthy Recruiting Environment • 4) Grace-Centered Atmosphere- Hebrews 1:12 Ephesians 4:11&12 • 5) Prayer- Matthew 9:36-38 “GOD’S WORK DONE IN GOD’S WAY WILL NEVER LACK GOD’S SUPPLY.” -Hudson Taylor

  8. KEYS TO HIGH IMPACT RECRUITMENT • 1) KNOW WHAT YOU NEED- AIM AT NOTHING AND HIT IT EVERYTIME What do you need? Where will you get them? Are you ready for them?

  9. Goal- Current number minus 20% Subtract from goal Divide goal by actual for ratio Multiply number by ratio This is the number of prospects you need to reach goal (20) 20 5-1=4 20-4=16 20 divide by 5=4 16x4= 64 How many prospects will you need?

  10. Last Year: Personal Request 5 Satisfied Vol. 3 Banquet 5 Direct Mail 1 Church Bulletin 5 =19 Estimate based on last year: Personal Request 10 Satisfied Vol. 6 Banquet 3 Direct Mail 3 Church Bulletin 10 =32 Where will they come from?

  11. New Recruitment Pools • It takes 7-8 messages for a consumer to purchase. • Brainstorm new places and estimate how many prospects you might generate. • Your plan should equal the number of prospects you discovered you needed. (64)

  12. METHODS • PERSONAL INVITATION “I’ve observed in you…” • CURRENT VOLUNTEERS • EVENTS/NEWSLETTERS WITH TESTIMONIALS • TESTIMONIALS FROM FAMILY MEMBERS THAT BENEFIT • EXCELLENT BROCHURE WITH TESTIMONIALS • MISSIONS CONF, COLLEGES, LOCAL VOLUNTEER EVENTS, COURT ORDERED • REPUTATION FOR WINNING ENVIRONMNET OR PIONEERING ENVIRONMENT

  13. ALL THE METHODS ARE ONLY AS GOOD AS THE FOLLOW UP

  14. KEYS TO HIGH IMPACT RECRUITMENT • 2) COMMUNICATING RADIO BABIES- AGES 60-80 TV BABIES (BOOMERS)- AGES 42-60 COMPUTER BABIES (GEN X)- AGES 25-41 DIGITAL BABIES (GEN Y)- UNDER 25 THE WAY YOU RECRUIT AN AUDIENCE OF GEN X PEOPLE IS DIFFERENT THAN HOW YOU RECRUIT AN AUDIENCE OF BOOMERS. **Millenials on Board by Rachel Reiser

  15. KEYS TO HIGH IMPACT RECRUITMENT 3) BE COMPELLING 4) BE HONEST 5) RECRUIT TO A MINISTRY 6) DISCOVER

  16. KEYS TO HIGH IMPACT RECRUITMENT 7) BIG POOL 8) ONE POWERFUL MESSAGE LETS LOOK AT THE BEST RECRUITMENT AD EVER……

  17. FOLLOW ME AND I WILL MAKE YOU FISHERS OF MEN Best Recruitment add ever:

  18. FOLLOW ME AND I WILL MAKE YOU FISHERS OF MEN • IT COMMUNICATES • IT IS APPROPRIATE FOR THE AUDIENCE • IT IS COMPELLING • IT IS TRUTHFUL • IT IS A CALL TO MINISTRY NOT A TASK • IT COMMUNICATES BENEFITS • IT ANTICIPATES FEARS, DOUBTS, OBJECTIONS • IT COMMUNICATES THAT HE IS RECRUITING PROSPECTS AND NOT VOLUNTEERS • IT IS SAID IN A CONCISE STATEMENT ALL THESE ARE ESSENTIAL IN YOUR RECRUITMEMNT ADS!

  19. BEFORE YOU RECRUIT ONE MORE PERSON: • DETERMINE POINT PERSON- • TRAIN YOUR LEADERS FOR VOL MANAGEMENT • DEVELOP A STRATEGY- HOW MANY, WHERE, WHEN • DEVELOP A CLEAR INTAKE PROCESS AND STICK TO IT • DEVELOP INITIAL ORIENTATION PLAN • DEVELOP STRUCTURE FOR ONGOING DEVELOPMENT AND SUPPORT • RECRUIT A PRAYER TEAM FOR ALL THINGS VOLUNTEER

  20. ASSIGNMENT: • MAKE A LIST FO 5 ACTION STEPS YOU WILL TAKE TO IMPROVE YOUR RECRUITMENT EFFORTS. INCLUDE DUE DATES.

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