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STRATEGIC OBJECTIVES

STRATEGIC OBJECTIVES. The SMART criteria . Benefits for the organization. help to channel employees throughout the organization toward common goals challenging objectives ; motivate and inspire help to resolve conflicts help to ensure a greater sense of equity or fairness.

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STRATEGIC OBJECTIVES

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  1. STRATEGIC OBJECTIVES

  2. The SMART criteria

  3. Benefits for the organization • help to channel employees throughout the organization toward common goals • challenging objectives ; motivate and inspire • help to resolve conflicts • help to ensure a greater sense of equity or fairness

  4. Hello Everyone, I’m Dr. Robert Kaplan fromHarvard Business School and This gentleman is Dr.David Norton from Noland . Do you know what is Balanced Scorecard? And Who we are?

  5. The "Balanced Scorecard" is a strategic management approach developed in the early 1990s by Dr. Robert Kaplan and Dr. David Norton.

  6. Balance

  7. Scoreboard Customer satisfy or not? How people think about us? How are we satisfy the customer?

  8. Balance + Scoreboard Scorecards & Dashboards Strategy Map

  9. Why use the BSC ? in 1990 its survey of CFO Magazine in the United States  found that only 10% of the corporationsuccess oftheir strategy. However, most organizations find that thereare major problems and barrierare: 1.The Vision Barrier: Only 5%of employees understand the strategy of their the organization they work 2. The People Barrier : 25% of employees inmanagers level focus and manage follow the strategy. 3. The Resource Barrier: 60% of organizations that do not control the budget according to the strategy plan. 4. The Management Barrier: 85% of managers spendtimein the meeting discuss on the strategic plan less than 1 hour per month.

  10. Benefit of using BSC • Help to see a clear vision of the organization. • Has been approved and accepted by administrators at all levels. All section of organization working according to same plan in the same direction. • Use the approach as a framework for working across the organization. • Help allocatebudgeting and resources for each activity properly. • Acombination of strategies of all sections of organizationtogether to make strategies work consistency. • Can measureboth as individual and team.

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