Helping Behavior. Prosocial Behavior. Prosocial behavior - any behavior that helps another person, whether the underlying motive is self-serving or selfless Two Kinds of Prosocial Behavior:
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Two Kinds of Prosocial Behavior:
Psychology of Bystanders
By staging emergency events in field studies, researchers have found that an individual is less likely to offer assistance or call for help when other people are present than when he or she is the only witness. This is known as the bystander effect. In this field study, an individual steals bicycles, picks a wallet from a purse, and picks a wallet from a pocket, all in full view of several people. Bystanders intervene in only one event.
Watch Examples of this Experiment
Diffusion of Responsibility
As the number of potential helpers increased, the number who actually helped decreased
Video (4 min)