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Korea-Japan Workshop and Symposium on

Korea-Japan Workshop and Symposium on. World Rice Consumption Promotion Strategies. Shoichi Ito, Ph.D. Tottori University , Japan http://worldfood.muses.tottori-u.ac.jp July 23, 2004. Declining Demand for Rice in Asia. 1. Increases in incomes. 2. Westernization of Asian diets.

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Korea-Japan Workshop and Symposium on

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  1. Korea-Japan Workshop and Symposiumon World Rice Consumption Promotion Strategies Shoichi Ito, Ph.D. Tottori University, Japan http://worldfood.muses.tottori-u.ac.jp July 23, 2004

  2. Declining Demand for Rice in Asia 1. Increases in incomes 2. Westernization of Asian diets 3. Urbanization

  3. Fig.6. Evolution of world total production for broiler, beef, and pork, 61- 04 ’ ‘ （100万ｔ） (Million MT) 1000 Broiler 900 Beef&Veal 800 Pork 700 600 500 400 300 200 100 0 1961 1965 1969 1973 1975 1977 1981 1989 1993 1995 1997 2001 2005 1963 1967 1971 1979 1983 1985 1987 1991 1999 2003 Source: S. Ito; World Food Statistics and Graphics (http://worldfood.muses.tottori-u.ac.jp), Tottori University, Japan, June 15, 2004. (Original sources are from ERS/USDA; PS&D View , June 2004).

  4. Fig. 13. Long-term world population growth, 1750 to 2150 Millions Billions Million Billions Population size Annual increments Source: United Nation: Long-range World Population Projections: Based on the 1998 Revision, Executive Summary, (http://www.un.org/esa/population/publications/longrange/longrange.htm), The World at Six Billion, (http://www.un.org/esa/population/publications/sixbillion/sixbillion.htm)

  5. Figure 2. Global per capita rice consumption (kg), 1982-2013. Source: USDA, PS&D, and FAPRI, 2004

  6. Understanding for Rice Demand • Global ag. export competition • Advancement in production technology • Limited world population growth • More supply & less demand for rice

  7. If Asian Rice Consumption decreases…. 1. Over-supply of rice 2. Decline global market prices 3. More criticism to high prices… Japan and Korea 4. Asian failure in ag. competition... Poverty in Asian rural areas

  8. What to do for future? 1. Development new strategies for more consumption 2. More feed use 3. Processed food from rice

  9. Source : http://ers.usda.gov/publications/aer767/aer767c.pdf

  10. Source : http://ers.usda.gov/publications/aer767/aer767c.pdf

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