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Persuasion Through The Use Of Sex In Advertising

Persuasion Through The Use Of Sex In Advertising. Numeriano Catalan Sylvia Abanes Daniel Chavez. The Man’s Man. The Playful Youth. The Loner. Women. Internet Sites. Television Shows. Shaving Gel. Effects of Viewing Media Sex. Attitudes and Values Attitudes toward women.

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Persuasion Through The Use Of Sex In Advertising

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  1. Persuasion Through The Use Of Sex In Advertising Numeriano Catalan Sylvia Abanes Daniel Chavez

  2. The Man’s Man

  3. The Playful Youth

  4. The Loner

  5. Women

  6. Internet Sites

  7. Television Shows

  8. Shaving Gel

  9. Effects of Viewing Media Sex • Attitudes and Values • Attitudes toward women

  10. Effects of Viewing Media Sex • Behavioral effects A. Teaching new behaviors B. Disinhibition C. Sex crimes

  11. Sexual Violence • Erotica as Stimulator of Aggression • Effects Depend on How the Woman is Portrayed • Individual Differences in Male Viewers

  12. Conclusion • It’s useful to make a distinction between violent and nonviolent sexual media. • Repeated exposure to sexual violence may lead to desensitization toward violence against women in general and greater acceptance of rape myths.

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