The demography of nz agribusiness
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The Demography of NZ Agribusiness. Adventures in unmapped territories.. Frank Scrimgeour Professor and Dean WAIKATO MANAGEMENT SCHOOL NIDEA Launch Symposium November 24 th 2010. The landscape.

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The Demography of NZ Agribusiness

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The Demography of NZ Agribusiness

Adventures in unmapped territories..

Frank Scrimgeour

Professor and Dean

WAIKATO MANAGEMENT SCHOOL

NIDEA Launch Symposium November 24th 2010


The landscape

  • “Objective 2: Human capabilities are developed in all aspects of the farm system to achieve, personal, professional and industry goals”

  • “On average, hired farm workers are younger, less educated, more likely to be foreign born, less likely to speak English and less likely to be citizens”


Some of the big issues

  • Consumer demography

    • Changing ages and incomes

    • Changing locations and lifestyles

  • Human capital in the farm sector: Agricultural leadership and farm/orchard labour

    • Ongoing contraction in the number of enterprises

  • Human capital in the processing sector

    • The significance of ethnicity and culture


Seasonality in Agriculture

Agriculture, Forestry, & Fishing: Total Filled Jobs

Source: Statistics New Zealand


Evidence about seasonality (Source Timmins)


Migration and Recognised Seasonal Employees

Issue

  • Expectations

  • Selection

  • Pastoral care

  • Competency

  • Etc.

Sources

Source: Department of Labour


Some General Hypotheses

  • There is a declining proportion of dairy farm workers with the potential to become sharemilkers or significant managers

  • Immigrant workers are crucial to the ongoing success of NZ horticulture

  • NZ food marketers have paid insufficient attention to global consumer demographics

  • Meat and dairy industry HRM pays insufficient attention to culture


Thank you

scrim@waikato.ac.nz

www.waikato.ac.nz/nidea


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