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Quarterly Webinar Series August 9, 2012

www.thepartnershipforexcellence.org. Quarterly Webinar Series August 9, 2012. Special Thanks to Our Featured Presenters! Jeff Wendorf & Casey Mackert Lake Local Schools. WEBINAR AGENDA “Strategic Communication: Strategy Driven, Customer Focused” Jeff Wendorf – Casey Mackert

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Quarterly Webinar Series August 9, 2012

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  1. www.thepartnershipforexcellence.org Quarterly Webinar Series August 9, 2012 Special Thanks to Our Featured Presenters! Jeff Wendorf & Casey Mackert Lake Local Schools

  2. WEBINAR AGENDA • “Strategic Communication: • Strategy Driven, Customer Focused” • Jeff Wendorf – Casey Mackert • Baldrige Transformation Update • & TPE Calendar • Al Faber

  3. “Strategic Communication: • Strategy Driven, Customer Focused” • Jeff Wendorf – Casey Mackert • Lake Local Schools • Uniontown, Ohio

  4. Jeff Wendorf Superintendent Casey Mackert Director of Performance & Public Relations lake.local.schools Strategic Communication lakecommunications.wikispaces.com

  5. ______________

  6. How do you plan? How do you decide what to use? How do you know it works? _________________

  7. Strategic Planning should include communication as a key component ____________

  8. Survey Data segmented for each type of communication and stakeholder group ______

  9. Communication SLT Action Measures ______

  10. Face to FaceWritingElectronic MediaSocial MediaSurveys How do we communicate? ______

  11. Key Communicators Superintendent’s Roundtable Lunch Break PROS SLTELT Stark County ESC Communications Roundtable Break Face to Face ______

  12. Blue Streak News Finance Newsletter Building/Grade Level Newsletters Press Releases CaresCards Writing ______

  13. Writing ______

  14. Electronic Media ______ Lake TVLake TV Video WebsiteDistrict WebsiteFinance DashboardWhat Happens at Lake…Constant ContactAAA Lake TV ShowsMorning AnnouncementsMedia HotsheetsIt’s Friday!Superintendent’s Strategy UpdateLegislative UpdatesRumor Mill

  15. Electronic Media ______ District Website

  16. Electronic Media Finance Dashboard

  17. Electronic Media What Happens in Lake…. Lake TV

  18. Electronic Media Constant Contact It’s Friday!

  19. Facebook Lake APP Social Media _____________ Constant Contact

  20. Building, Department & Teacher Facebook Pages

  21. Facebook - Disclaimer Social Media _____________

  22. Twitter

  23. Community EngagementStaff EngagementStudent EngagementCommunicationTechnologySpecial ServicesProfessional Development360sClassroom SurveysDepartmental Surveys Surveys __________

  24. Survey results give us areas to focus our efforts for improvement _______________

  25. Survey results give us areas to focus our efforts for improvement _______________

  26. Strategy + Action + Measurement = Effective Communication

  27. Questions? Thank you! Jeff Wendorf – Superintendent wendorfjeff@lakelocal.org Casey Mackert – Director of Performance and Public Relations mackertcasey@lakelocal.org lakecommunications.wikispaces.com

  28. Baldrige Transformation Update & TPE Calendar Al Faber

  29. The Baldrige Enterprise Transformation The ten most important elements for the Baldrige Enterprise were determined: 1. Integrated model: organization structured around the Baldrige Foundation, the core program, and partners, with a centralized and distributed work model (Core program includes the Baldrige Program while partners include state and local programs, ASQ, and potentially other programs.) 2. Stakeholder governance model, which includes a governing board comprised of the Baldrige Foundation, ASQ, the Alliance, and the National Institute of Standards and Technology (where BPEP is located), plus representation from the volunteer workforce, Baldrige Award recipients, and other partners 3. Retained and strengthened Presidential ties and prestige 4. Globally recognized Baldrige brand as the strategic framework in which performance improvement tools fit and with the reinforcement that the brand is more than just the Award 5. Expanded public and private partnerships for revenue, reach, and impact 6. Operational solvency, with endowment income devoted to the public good 7. Readily available and widely accepted evidence base to demonstrate the efficacy of Baldrige 8. Engaged and effective large, diverse volunteer workforce 9. Rigorous, credible, and ethical enterprise, with confidentiality built into assessment processes 10. Balanced participation across industry sectors

  30. The Baldrige Enterprise Transformation • Key Activities, Next Steps: • September Summit during the regional conference in Phoenix, AZ • on September 26-27, 2012 • Baldrige will identify best practices from 2012 Award Winners in • Categories 1-6 for recognition • Criteria updates for 2013-2014 • Task Forces established to date: Awards Process Task Force and • Coordinated Training Task Force (Jim Beckham, Ohio’s Lead Judge is • serving on the Awards Process TF) • The Alliance is migrating towards using BOSS in 2013. Ohio will continue • to use Scorebook Navigator this coming cycle

  31. TPE Key Events & Dates for 2012- • September 10-11, Quest for Success Conference at the Polaris Hilton in Columbus, OH. • Golf Outing on Sunday, September 9th at Winding Hollow in New Albany, OH (close to the hotel). Early Bird Registration closes August 15, 2012 • ! • September 14th (Friday), Examiner Applications due to TPE. • October 1st, Full Application “Intent to Apply” due to TPE • October 3rd, New Examiner Orientation, Columbus, OH • November 2012, 2-day Examiner Training: Ohio; Indianapolis, IN; Charleston, WV. • Locations and Dates on the TPE Website • December 1st, Full 50-page Applications Due to TPE. Advising & Partnering Applications are taken throughout the year!

  32. Thank You For Your Support! For More Information Contact: Al Faber, President/CEO al.faber@partnershipohio.org (614) 425-7157 Elaine D. Edgar, PhD Executive Director for Indiana & West Virginia Baldrige Programs elainededgar@gmail.com (614) 599-3250

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