michael carlson march 16th 2011
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Michael Carlson March 16th, 2011. GAMES. Total War: Shogun 2 - PC Napoleon: Total War - PC Empire: Total War – PC Medieval II: Total War - PC Spartan: Total Warrior – Multiple platforms Rome: Total War - PC Medieval: Total War - PC Shogun: Total War - PC. History-Early Years.

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michael carlson march 16th 2011
Michael Carlson

March 16th, 2011

games
GAMES
  • Total War: Shogun 2 - PC
  • Napoleon: Total War - PC
  • Empire: Total War – PC
  • Medieval II: Total War - PC
  • Spartan: Total Warrior – Multiple platforms
  • Rome: Total War - PC
  • Medieval: Total War - PC
  • Shogun: Total War - PC
history early years
History-Early Years
  • Founded in 1987 by Tim Ansell
  • based in Horsham a town in West Sussex, UK with a branch located in Australia
  • Early work was mainly creating DOS games like Stunt Car Racer
  • In 1993 began working with EA Sports
    • Early FIFA games for DOS
    • Rugby World Cup (1995,2001)
    • Official game for the 1999 Cricket World cup
    • Australian Football League (1998,1999)
history
History
  • June 2000 – released Shogun: Total War
  • August 2001 – broke away from EA switched to Activison
  • August 2002 – released Medieval: Total War
    • won numerous awards: PC Gamer UK top game of 2002, Gamespot Best Strategy Game of 2002, Gamespy Best Strategy Game of 2002
  • September 2004 – Rome: Total War hits the market
    • Game used for TV series Time Commanders (BBC) and Decisive Battles (History)
  • 2005 - Acquired by Sega
    • Began to released console game such as Spartan: Total Warrior, mediocre results
  • November 2006 – Medieval II: Total War
  • March 2009 – Empire: Total War
    • Set UK Record for first week sales nearly doubling Rome and Medieval II
    • Claimed number one spot on ELSPA Top 40 chart
    • Won British Academy of Film and Television Arts Best Strategy Game 2009
  • March 15th, 2011 – Shogun 2: Total War
money
Money
  • The Creative Assembly was bought out by Sega in 2005
    • Was sold for a reported 30 million dollars
    • Became a part of Sega Europe
  • At that time company had around 75 employees
  • Currently The Creative Assembly has around 160 employees
  • Parent Company Sega Sammy Holdings Inc. made $250 million in income with 4.75 billion in sales
target market
Target Market
  • PC gamers
  • Strategy Gamers
competitors
Competitors
  • Blizzard
    • Starcraft
    • Warcraft
  • Microsoft
    • Age of Empires
  • Firaxis
    • Civilization
secret sauce
Secret Sauce
  • Fusion of turn-based and real-time strategy games
  • Blend of economic, political and military strategy
  • Historical accuracy
  • Grand Scale and Massive battles
the future
The Future
  • With the recent release of Shogun 2: Total War, the Creative Assembly seems poised to maintain itself as one of the premier development studios for strategy games
  • As computers advance it will only enhance the possibilities , as increased processing power can only help increase the already grandiose scale of the Total War franchise
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