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The World is Open for Your Green Business.

The World is Open for Your Green Business. Let the U.S. Commercial Service connect you to a world of opportunity. Who We Are. The Department of Commerce, International Trade Administratio n.

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The World is Open for Your Green Business.

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  1. The World is Open for Your Green Business. Let the U.S. Commercial Service connect you to a world of opportunity.

  2. Who We Are The Department of Commerce,International Trade Administration Our Mission: To create prosperity by strengthening the competitiveness of U.S. industry, promoting trade and investment, and ensuring fair trade and compliance with trade laws and agreements. The International Trade Administration (ITA) is comprised of four units that work together to accomplish its mission: • Trade Promotion and U.S. and Foreign Commercial Service • Market Access and Compliance • Manufacturing and Services • Import Administration

  3. Renewable Energy and Energy Efficiency Export Initiative (RE4I) Responding to the National Export Initiative, the RE4I is the country’s first-ever federally-coordinated effort to increase renewable energy and energy efficiency exports. • 23 Commitments from Across the U.S. Government for New Programs, Actions, or Deliverables to Boost RE&EE Exports: • Tailored financing for the specific needs of U.S. RE&EE exporters • Enhanced market access for U.S. RE&EE technologies • Increased trade promotion to better link buyers and sellers of U.S. RE&EE technologies • More efficient export promotion services for current and future U.S. RE&EE companies Secretary Locke announced the Renewable Energy and Energy Efficiency Export Initiative December 9, 2010

  4. Commitments from the Department of Commerce DOC’s commitments will position the Department as an interagency leader in the green economy – a strategic priority for Secretary Locke Market Prioritization Study 2-3 RE&EE trade policy missions annually TPCC branded RE&EE trade missions Renewable Energy and Energy Efficiency Advisory Committee Online portal for RE&EE exporters U.S. Government-wide trade booth at key RE&EE trade shows Expand the Green Embassies / Green Build Program

  5. A World Awaits Solar Power Germany Spain Japan United States South Korea $40 billion per yearin new exports by 2020 – generating 750,000 new jobs Wind Power • United States • Germany • Spain • China • India Global investment in clean energy and energy efficiency reached $155 billion in 2008 Biomass United States Brazil Philippines Germany Sweden Geothermal United States Philippines Indonesia Mexico Italy Governments around the world have provided over $180 billion more in stimulus funding for renewable energy projects Small Hydropower China Japan United States Italy Brazil Energy Efficiency United States China Europe Japan India The top five markets in EU for Green Building represent $959 billion per year. China market will be $500 billion by 2013. U.S. Department of Commerce International Trade Administration

  6. Wind Top Installed Capacity: United States, Germany, Spain, China, and India Markets to Watch: Brazil U.S. Department of Commerce International Trade Administration Renewable Energy: Growth Opportunities in International Markets

  7. Geothermal Top Installed Capacity (Geothermal Power): United States, Philippines, Indonesia, Mexico, Italy, Finland Markets to Watch: Chile, Kenya, Ethiopia U.S. Department of Commerce International Trade Administration Renewable Energy: Growth Opportunities in International Markets

  8. Biomass Electricity Top Installed Capacity: United States, Brazil, Philippines, Germany, Sweden, Finland Markets to Watch: Indonesia, Vietnam, Malaysia, China U.S. Department of Commerce International Trade Administration Renewable Energy: Growth Opportunities in International Markets

  9. Modernized Utility Grid Expand and upgrade transmission corridors Efficient siting and permitting Consistent interconnection rules Standardized metering policies Internet based building control systems Action Plan Recommendations Recognize energy efficiency as a high-priority energy resource. Make strong, long-term commitment to implement cost effective energy efficiency as a resource. Broadly communicate the benefits of and opportunities for energy efficiency. Promote sufficient, timely, and stable program funding to deliver energy efficiency where cost-effective. Modify policies to align utility incentives with the delivery of cost-effective energy efficiency and modify ratemaking practices to promote energy efficiency investments. Getting to our goals

  10. Overview • Electric/Hybrid Vehicles • Waste-to-energy • Nuclear Power • Investments • Green Companies

  11. GREENBUILDINGMajor present conditions & future predictions • In the US 70% of all electricity is used for building conditioning & equipment • Best building design engineering construction and operational practices demonstrate the feasibility of operating buildings at 1/10th of the energy required by average US practices with higher IEQ • Net zero energy buildings for the majority of the building stock, including low to medium size housing and commercial buildings are feasible now, when economic externalities in the cost of energy are included • Retrofitting existing buildings, it has been demonstrated, will save more than 2/3 thirds of the energy needed for operating them, while increasing thermal comfort, visual, air, and acoustic quality (IEQ)

  12. In a newly released report by the New Buildings Institute, 30% of LEED buildings perform better than the simulated level, 25% perform worse than expected, and some have serious energy consumption problems during post-occupancy (Turner et al., 2008). Source: Turner, C., Frankel, M., 2008, Energy performance of LEED for New Construction buildings, Prepared for USGBC,

  13. Worldwide US Green Building Export Initiative • The U.S. Departments of State and Commerce joint initiative of League of Green Embassies and Green Build USAunder the National Export Initiative. • The League of Green Embassies is a voluntary association of over fifty embassies and consulates that work together to promote energy efficiency at embassy facilities. • Green Build USA is a Department of Commerce program that promotes the export of U.S.-sourced green building products and promotes the use of these products by hosting embassy commercial events. The joint program offers an unprecedented opportunity to: • U.S. private sector companies working in the clean energy, green building sectors to expand exports directly or by placing product or services into U.S. embassies. Embassies are ideal venues to: • Showcase U.S. leadership by highlighting U.S. products, services and technologies that address today’s environmental challenges; • Enable US companies to sell “over the fence” into local markets. page 1 of 2

  14. Three key goals of the League of Green Embassies Program are: • to advance the presidential mandate to reduce greenhouse gas emissions in USG buildings; • demonstrate the capabilities of U.S. products and technologies to the world market • increase the exports of U.S. products and services in line with the National Export Initiative.

  15. LED lights in Panama Embassy Lusaka Goes Solar Windpower at Embassy Helsinki SOL Inc. entered into a partnership with the US Embassy in January 2011 to provide solar lighting systems in an effort to assist the Embassy’s efforts to achieve energy efficiency goals set by President Obama.  Replacing electric water heaters with solar heaters to reduce reliance on fossil fuels. The U.S. Embassy Helsinki gets the first installation of WindStream Technologies’ TurboMill, with personal oversight from company CEO Dan Bates.

  16. Global Network of Over 50 Embassies

  17. Sustainable Embassy Building Program Program Goals OBO seeks to minimize the impacts of our overseas facilities by designing, constructing, operating, and demolishing our buildings in an energy-efficient and environmentally sensitive manner We also strive to create platforms for eco-diplomacy by greening our US embassies and consulates worldwide. US Embassy Kampala, Uganda

  18. Sustainable Embassy Building Program • Flagship Program: US-UN Mission - Geneva, Switzerland • This solar project started as a façade repair • Initial construction cost was $1.7 M. with payback in 10 years. • Solar Designs Associates was the contractor, who designed a similar system for the White House. • The first MagLev Chiller in Europe was installed here on Earth Day 2009.

  19. Sustainable Embassy Building Program Water Reclamation • Rain Water Harvesting • Storm Water Management • Vegetated Roofs • Reforestation Berlin – Vegetated Roof Berlin, NOB Istanbul – Storm water

  20. Sustainable Embassy Building Program • NEC Panama City • 7 Preqs & 26 Pts: • 35% > ASHRAE • Ozone Protection • Water Efficient Land. • Regional Materials • Low-Emitting Materials • Enhanced IAQ • Building as Ed. Tool • NEC Sofia, Bulgaria • 7 Preqs & 26 Pts: • 37% > ASHRAE • Brownfield Redevel. • Ozone Protection • No Chemical Water Treatment • Enhanced IAQ • Tree Preservation • Building as Ed. Tool • NCC Johannesburg • 7 Preqs & 29 Pts: • 22% > ASHRAE • 31% Building Water Use < than baseline • Ozone Protection • Regional Materials • Low-Emitting Materials • Enhanced IAQ • NEC Brazzaville • 7 Perqs & 39 Pts: • GOLD! • 32% > ASHRAE • 31% Building Water Use < than baseline • Water Efficient Landscaping • 87% of Construction Waste Diverted • Regional Materials • Enhanced IAQ

  21. Sustainable Embassy Building Program Energy Savings Performance Contracts (ESPC) • Three Step Process (1-Rank 2-Audit 3-Implement) • NREL supports audit process • DOE/FEMP supports ESPC solicitation • ESCO selected thru open competition Energy Conservation Investment Program Site Data Package Utility Data Portal (Green Website) Preliminary Assessment Audit Post Ranking Special Maintenance & Repair Projects Capital Improvement Projects Energy Conservation Measures Report 1 Energy Savings Performance Contracts 2 3 Berlin, NOB

  22. ESPCs and Green Embassies • Issues: • US Embassy (LOGE) • Ambassador • Management Officer, • Senior Commercial Officer • State Department- Overseas Building Offices (OBO) • Interagency- ICASS\ • Bundling; (Mexico pilot) Kickoff Event: EE Global, Brussels April 12-14

  23. League of Green Embassies

  24. Industry Barriers United States • Transmission constraints • Long interconnection queues • Siting and permitting issues • Slow implementation of the American Recovery and Reinvestment Act International • Intellectual property rights • Local content requirements • Preferences for local ownership • Lack of financing for large and small projects • Regulatory uncertainty • Burdensome certification requirements U.S. Department of Commerce International Trade Administration Renewable Energy: Growth Opportunities in International Markets

  25. Commercial Service Green Programs • Paris, France, Oct 10,11 Green Building SBA Conference • Hong Kong, Oct. 26-29, Ecoexpo Asia • New Delhi, Hyderabad, Ahmedabad, India Nov 7-11 • Ankara, Istanbul and Izmir, Turkey Dec 5-9 • EE Sweep, 10 Cities in Europe, Nov 2 – Dec 10 http://www.export.gov/reee

  26. Amount of Water on Earth Illustration by Jack Cook Woods Hole Oceanographic Institution

  27. Questions? • buyusa.gov | 800.USA.TRADE U.S. Department of Commerce International Trade Administration Renewable Energy: Growth Opportunities in International Markets

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