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Unlike conventional software programs, chat robots or chatbots are designed with capability to simulate human conversation. The chatbots leverage artificial intelligence (AI) technologies to mimic conversation with human being. A number of high-traffic websites nowadays implement chatbots to conduct conversation with website visitors through both textual and auditory methods. While developing an eCommerce website, you must consider deploying chatbots to automate common and routine communication tasks. The chatbots can be used as a modern and efficient alternative to contact forms, emails, and phone calls.
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Unlike conventional software programs, chat robots or chatbots are designed with capability to simulate human conversation. The chatbots leverage artificial intelligence (AI) technologies to mimic conversation with human being. A number of high-traffic websites nowadays implement chatbots to conduct conversation with website visitors through both textual and auditory methods. While developing an eCommerce website, you must consider deploying chatbots to automate common and routine communication tasks.
The chatbots can be used as a modern and efficient alternative to contact forms, emails, and phone calls. Once you deploy chatbots in eCommerce website, they can interact with online customers through the web browser just like messaging apps. Further, the chatbots can conduct conversation with website visitors without any human intervention. Website owners can deploy chatbots in eCommerce website to provide prompt customer support and improve customer experience.
Reasons Why You Must Deploy Chatbots in eCommerce Website Compete with Mobile Commerce Apps : Most customers nowadays access eCommerce websites on their mobile devices. But the users spend a large percentage of their digital media time on mobile apps. Hence, your eCommerce website must deliver optimal user experience by convert website visitors into customers. Many analysts believe that chatbots have the potential to make mobile apps obsolete by personalizing customer interaction and improving shopping experience. Hence, you can easily compete with popular mobile commerce apps by deploying chatbots in the eCommerce website.
Replace Customer Support Executives with Smart eCommerce Assistants: Often online retailers have to deploy dedicated customer support executives to answer questions asked by customers. An online retailer has to incur additional expensed to recruit and train skilled customer support executives. Also, he has to deploy additional executives to provide 24X7 customer support and assistance. The chatbots help you to provide 24X7 customer support without deploying dedicated customer support executives. You can save money and improve customer service quality by deploying chatbots in eCommerce website.
Automate Routine Communication Tasks While deploying chatbots in eCommerce website, you have option to integrate AI and non-AI chatbots. The non-AI chatbots can be used as scripted tools to guide customers automatically, whereas the AI chatbots can response to questions and resolve new problems automatically. The integration of AI and non-AI chatbots will enable you to automate a variety of communication tasks – assist customers to navigate the website, assist customers to find specific page or information, answer frequently asked questions, and address simple concerns.
