1 / 17

Seattle Tilth Farm works

Seattle Tilth Farm works . Promotion . Branding. What meaning do these images convey? What story are they telling? What do they symbolize?. Branding. What meaning do these images convey? What story are they telling? What do they symbolize?. Branding.

miach
Download Presentation

Seattle Tilth Farm works

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Seattle Tilth Farm works Promotion

  2. Branding • What meaning do these images convey? • What story are they telling? • What do they symbolize?

  3. Branding • What meaning do these images convey? • What story are they telling? • What do they symbolize?

  4. Branding • What meaning do these images convey? • What story are they telling? • What do they symbolize?

  5. Branding • What meaning do these images convey? • What story are they telling? • What do they symbolize?

  6. Branding • What meaning do these images convey? • What story are they telling? • What do they symbolize?

  7. Branding • Values • Key messages • Identity • Visuals • Relationships • Direct vs. Indirect Markets

  8. Branding • What meaning do these images convey? • Which image has the most impact? • Do the images compliment each other?

  9. Promotional Tools • Passive • Active • Interactive • Worth your time • Seattle Tilth Produce food hub support

  10. Promotional Tools • Word of mouth • Business Cards • Flyers, Posters, Newsletters, Banners & Brochures • Websites, Blogs & Social Media • Print ads in Magazines • Food hubs • Product samples • Stickers, Hats, T-shirts, Schwag • Signage, Twist ties, Boxes • On-farm events • Articles online, print, etc.

  11. Promotional Directories & Support • Puget Sound Farm Guide • Puget Sound Fresh • WSU Farm Finder • Tilth Producers • Ag Conferences & Trade Shows • Local Harvest • Edible Seattle • Puget Sound Food Network • Farmstr • Networking events

  12. Sample Farm Websites Farm Website Examples: • Magic Bean Farm • Mosby Farm Farm Website Support: • Small Farm Central • Wordpress (free)

  13. Sample Farm Blogs Farm Blog Examples: • Seattle Tilth Farm Works • Local Roots Farm • Skagit Valley Farmers Free, Simple Blogs: WordPress Blogspot

More Related