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Welcome to Media Training

Learn how to work with media volunteers, types of interviews, what to expect, and how to prepare for interviews. Discover different media and interview processes for print, radio, and television. Gain insights on expressing your interest, sharing your story, and key messages. Practice interview techniques and debrief afterward. Find out how to approach the press and handle questions effectively. Contact details for newsdesks and responses from journalists provided.

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Welcome to Media Training

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Presentation Transcript

  1. Welcome to Media Training

  2. Overview of this workshop.. • How the media team work with media volunteers • Types of interview • What to expect • How to prepare for interviews • How you can approach the press • A quick exercise and time for questions

  3. How we work with media volunteers Expressing your interest and interview Your story Working with the press

  4. Types of media and interview process Print • Lead times for content • Interview process • Read back • Journalist deadlines

  5. Types of media and interview process Radio • Interview timings • Interview process

  6. Types of media and interview process Television • Interview timings • Interview process • Preparation and playback

  7. How to prepare for your interview Things to think about before the interview • We want you to share your story • Key messages • Consider other parties involved • Think about questions you wouldn’t like to answer

  8. How to prepare for your interview Practice before the interview • Practice in front of the mirror or with someone at home • Speak into a voice recorder • Tone of interview • Watch interviews

  9. How to prepare for your interview During the interview • Be clear and concise • Take your time • Take control of the questions • Bridging • Other things to consider…

  10. How to prepare for your interview After the interview • Debrief

  11. A quick exercise • Thinking about your story, what 3 key messages would you like to put across in a media interview? • What sort of questions would you feel uncomfortable answering? Can you think of a bridging answer to work around this?

  12. How can I approach the press? Contact details • Newsdesks are looking for news • Features desks • Responses from journalists Talking to the press • Be clear about what you want talk about • You are speaking as an individual • Level of detail and don’t over-promise

  13. Questions?

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