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Meeting 9 - PowerPoint PPT Presentation


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Global Entertainment & Tourism. Meeting 9. Tourism. Largest global employer Travel communicates cultures Host and guest issues Visitor communications about countries Travel media - TV and magazine tours Role of terrorism in tourism economy. Entertainment.

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Presentation Transcript
tourism
Tourism
  • Largest global employer
  • Travel communicates cultures
  • Host and guest issues
  • Visitor communications about countries
  • Travel media - TV and magazine tours
  • Role of terrorism in tourism economy
entertainment
Entertainment
  • US music industry accounts for 50% of global sales - $8 billion annual revenues
  • Film, TV shows and home video rentals to foreign markets doubled in 1990s
  • Blockbuster Entertainment Corp, Tower Records in most countries
  • Reader’s Digest in 19 languages
  • Cosmopolitan has 36 foreign editions
global tv
Global TV
  • Cost of producing sit coms high
  • Audiences is fragmented
  • Indigenous programs with US values
  • US marketplace control
  • Cooperative vs competitive strategy for US an other culture exporters
global music industry
Global Music Industry

Vivendi Universal Music Group (France)

  • 59 countries
  • Elton John, Cheryl Crow

Sony (Japan)

  • CBS Records, Colubia, Epic, Nashville
  • Deline Dion, Ice Cube, Bob Dylan
other music giants
Other music giants

EMI Group (UK)

  • Capitol, Virgin Records
  • Beattles, Rolling Stones, Spice Girls

Warner Music (US)

  • Elektra, Atlantic, Reprise, Rhino labels
  • Madonna, Eric Clapton
  • Warner online music
music giants
Music giants

BMG Entertainment (Germany)

  • Arista, REC, Ariola
  • Whitney Houston, Santana, Elvis, Sinatra
  • Alliance with Napster
slide8
MTV
  • 139 countries
  • Global youth culture
  • Locally produced programs
  • Choose or Lose politics in US
  • Colonialism marginalizes indigenous artists
  • Major advertising vehicle for films & videos to teenage audience
global broadcasting
Global Broadcasting

Motivations for operating

  • Enhance national prestige
  • Promote national interests
  • Attempt religious/political indoctrination
  • Foster culture
  • Sell advertising for multi-country products
  • Sell access to pay TV broadcasts
role of radio
Role of Radio

BBC, VOA listenership among people who have few domestic options

  • Audiences in isolated areas choose CNN
  • Distrust of local media choose global radio
  • Domestic AM FM listeners growing
  • Potential for public diplomacy
film industry
Film Industry
  • Major studio distribution
  • Independent film festivals
  • Golden Globe considerations
  • US outlets for authoritarian-made films
  • Technological advances
  • Made for video only
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