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New Horizon English Course

New Horizon English Course. Section C Writing a Business Card. CO NT ENTS. About Business Cards. Sample reading. Exercise. Please answer the following questions according to your life experience. About business cards. Question 1: What is a business card for?

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New Horizon English Course

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  1. New Horizon English Course Section C Writing a Business Card

  2. CONTENTS About Business Cards Sample reading Exercise

  3. Please answer the following questions according to your life experience. About business cards Question 1: What is a business card for? Question 2: What information can you usually read on a business card? Question 3: What is the obvious difference between an English business card and a Chinese one?

  4. About business cards Question 1: What is a business card for? A business card is used for social communication and business affairs in an easy way.

  5. Belonging to whom? Personal particulars About business cards Means of contact Question 2: What information can you usually read on a business card? On a business card we can often read the following information: The business name The holder’s name His or her title or position The address and postal code Telephone number and fax number E-mail address

  6. About business cards Question 3: What is the obvious difference between an English business card and a Chinese one? The obvious difference between the English cards and Chinese ones is the way in arranging the address elements. Generally speaking, the address in Chinese is arranged from the largest part to the smallest one, while the address in English is just the opposite (i.e. from the smallest element to the largest one).

  7. Sample reading Sample 1 is a Chinese business card, and Sample 2 is its English translation. Sample 3 is an English business card. Usually, the business name is put right on the top or on the left-hand corner. The cardholder’s name is printed right in the middle, with the title or position below the name. Most cards have the companies’ logo printed on the left-hand corner above. Other information, such as the address, telephone number, fax number, and e-mail address, are written below the cardholder’s name and title. The address is usually written above the telephone and fax numbers. The postal code is normally put after the name of the city and/or country. Sometimes foreign business cards don’t have the postal code written.

  8. Sample 1 （广州）雅芳有限公司 刘 东 采购助理 地址: 广州市白云区黄石路422号 电话: 020-86453599 邮编: 510426 传真: 020-86625598 电子邮件: ld@sina.com.cn

  9. Sample 2 Avon Company Limited (Guangzhou) Liu Dong Purchasing Assistant Address: 422 Huangshi Road, Baiyun District, Guangzhou Tel: 020-86453599 Postal code: 510426 Fax: 020-86625598 E-mail: ld@sina.com.cn

  10. 名片持有人所属机构(Employment organization) 持有人姓名(Card holder) Sample 3 Northern Michigan University Department of Sociology and Social Work 145 Gries Hall Rosemary Green，Ph.D. Associate Professor Northern Michigan University Tel: 906-227-1120 1401 Presque Isle Ave. Fax: 906-227-1212 Marquette, MI 49855-5301 E-mail: rgreen@nmu.edu Website: www.nmu.edu 职务(Title/Position) 电话（Telephone） 传真号码（Fax） 电子邮件地址（E-mail） 网址（Website） 机构地址(Address) 邮政编码（Postal code）

  11. Exercise A Directions: Complete the following chart in English with the information given by sample 1 and sample 2. The first has been done for you. The Keys

  12. Exercise A – the keys Liu Dong Purchasing Assistant 422 Huangshi Road, Baiyun District, Guangzhou 510426 020-86625598 020-86453599 ld@sina.com.cn

  13. Exercise B Directions: Study the Chinese card and then translate it into English. 福建培生贸易公司 李 明华 经 理 地址: 福建福州光明路73号4楼 电话: 0591-7825957 邮编: 350003 传真: 0591-7817957 电子邮件: lmh@cup.org.cn

  14. Exercise B — the keys （1） LI Minghua （2） Address：（3） Tel: 0591-7825957 Postal code: 350003 Fax: 0591-7817957 （4） : lmh@cup.org.cn Fujian Peisheng Trading Company Manager Floor 4，No.73 Guangming Road，Fuzhou，Fujian E-mail

  15. Exercise C Directions: Write a business card in English according to the information given below. Some parts of it have been done for you. Tang Changhua works in Shanghai SEIYU Information Technology Co., Ltd. He is a software engineer in the Marketing Department. His telephone number is 021-62758447 and fax number is 021-62759999. His company is located at 2200 Yan’an Road West, Shanghai. The postal code is 200335. His e-mail address is tangchh@sina.com.

  16. Exercise C – the key Shanghai SEIYU Information Technology Co., Ltd. Tang Changhua Software Engineer Marketing Department ____________________________________________ ___________________ _____________________ ___________________ _____________________ Address: 2200 Yan’an Road West, Shanghai Postal code:200335 Fax: 021-62759999 Tel: 021-62758447 E-mail: tangchh@sina.com

  17. The End THANKYOU

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