Multinational and Participation Strategies: Content and Formulation - PowerPoint PPT Presentation

Multinational and Participation Strategies: Content and Formulation

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Dealing with the Global-Local Dilemma. Local-responsiveness solution: customize to country or regional differencesGlobal integration solution: conduct business similarly throughout the worldGlobal-local dilemma: choice between a local-responsiveness or global approach to a multinational's strategiesFour broad multinational strategies: Multidomestic, Transnational, International, and Regional .

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Multinational and Participation Strategies: Content and Formulation

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