Creating the Design, Look, and Feel of your Company

1. Creating the Design, Look, and Feel of your Company Moderated By: Chris Lopez Hosted by: Westbank Community Library

2. Things to Think about • Questions to ask yourself • What is the feel of your company? • What do you want customers or visitors to experience when they visit your website? • What will be your color theme? • What kind of name will you create? • What will be the function of your website? • How do you want people to remember you? • Does your social media match your website and color themes? • What font style will you use, will you make your own? • Will you have any trademarks?

3. Names of Companies

4. Company Logos

5. How to name a company • Try a play on Words • http://www.huffingtonpost.com/2012/01/14/17-best-pun-store-names-photos_n_1204838.html • http://www.ranker.com/list/the-funniest-business-names-in-the-simpsons/analise.dubner • Don’t forget to use your color theme in your name • Don’t use location in your name • Look toward the kind of people you are marketing to • Stay away from names that are hard to pronounce or spell • Don’t use Inc unless you are actually incorporated • Stay away from inside jokes • Use the Dictionary to piece words together • Do a trademark name search before registering everything. • How to Name a Company • http://www.entrepreneur.com/article/21774

6. Creating a Logo • What icon, image, or mark do you want to represent your company? • Graphic Design Programs (Pixlr, Photoshop, Publisher, etc) • Watch YouTube videos (How to make your own (company) Logo) • Pencil and Paper method • Look at examples of other companies (Company Logos) • Practice pieces parts together