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Annette Cole

Annette Cole. Head of Research and Development South West England. South West Tourism 9 Destination Management Organisations Culture South West Strategy People, Places and Spaces Events and Festivals Joint Implementation Group European Cultural Tourism Network (ECTN).

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Annette Cole

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  1. Annette Cole Head of Research and Development South West England

  2. South West Tourism 9 Destination Management Organisations Culture South West Strategy People, Places and Spaces Events and Festivals Joint Implementation Group European Cultural Tourism Network (ECTN) Cultural Tourism in the South West of England

  3. 39% of Scheduled Monuments • 26% of all English Heritage Products • 24% of all listed buildings • 20% of all historic parks • 4 World Heritage Sites • The highest reason stated for visiting the South West is the natural environment • Tourism worth £8billion to the SW economy • 300,000 are employed • 20 million overnight trips a year.

  4. Fifteen

  5. 7,810 newspaper articles • Book online – 1 month waiting list

  6. Funders and Supporters

  7. Pescadou and the Old Custom House, Padstow St Ervan Manor PadstowRipley’s St MerrynThe Abbey Hotel, PenzanceThe Bay Restaurant, Penzance The Nare Hotel Veryan-in-Roseland The Cove Maenporth Beach, Falmouth St Enodoc Hotel, RockStingi Lulu’s, Carlyon BaySaffron TruroThe Penventon Park Hotel, RedruthHotel Tresnanton St MawesThe Island Hotel TrescoThe Headland Hotel NewquayLusty Glaze Restaurant NewquayThe Hotel Watergate BayThe Beach Hut, Watergate Bay Fistral Blu The New Inn Hell Bay Hotel Bryher Placements

  8. 11 students from 16 years old to 24 • All from Cornwall • NVQ 1 • Awards • Front of House • Taste of EnglandGold • Bread

  9. g • All local food products where possible • Plough to plate • Experiences around the world

  10. Sustainability • 20 bins throughout bay • Rainwater • Low energy light bulbs • High quality insulation • 80% food produced in Cornwall

  11. Problems • Students • Famous Chef • Customer expectations • High Profile

  12. Rural Cultural Tourism • Grant Funding • Pros • Encourages investment • Ensures viability • Ensures economic benefit • Skills • Cons • Investment Chasing • Bureaucracy

  13. Hale Pottery Investment £56,870

  14. Four holiday cottages Employs 1 full time and 2 part time staff Occupancy of 42 weeks a year. Guests given tasters Runs courses for locals and tourists

  15. Trompe l’oeil

  16. Employs 7 people International visitors Courses throughout the year Investment £10,000 to enhance the outside area. Commission work includes celebrities including pop stars and writers

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