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International Strategy & Multinational Corporation

International Strategy & Multinational Corporation. Course Presentation 2015-2016. Salvatore Sciascia ssciascia@liuc.it Lectures and case discussion Fabio Papa fpapa@liuc.it Tutoring and evaluation. Who ?. Topics Enviroment Strategy Organization Entry Strategy & Alliances

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International Strategy & Multinational Corporation

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  1. International Strategy & Multinational Corporation Course Presentation 2015-2016

  2. Salvatore Sciascia ssciascia@liuc.it Lectures and case discussion Fabio Papa fpapa@liuc.it Tutoring and evaluation Who?

  3. Topics Enviroment Strategy Organization Entry Strategy & Alliances Culture Ethics HRM Book “International Business: Competing in the Global Marketplace” (by Charles W. L. Hill; publ. by McGrawHill) What?

  4. What? Book • An italian version of the book is available!! • However, the chapter on Human Resources Management (HRM) has not been translated

  5. When and Where? • Fridaymorning (usually… 3 exeptions are in the detailedprogram in bold) • The classroomisflexible: please, check the LIUC schedule • Virtual room for coursematerials in MyLIUC

  6. How? • Lectures + Case discussions • The 3 cases to be discussed are included in a documentuploadedamong the coursematerials. Bringit with you in class • P&G • Black and Decker • Diebold • Written Group Work + Presentation • "Tell me, and I willforget.Show me, and I mayremember.Involve me, and I willunderstand."Confucius, 450 b.C.

  7. Detailed Program

  8. Examination WrittenExam on Hill’s book chapters (65%)* Attendees? NO: WrittenExam on Lasserre’s book chapters(35%)* YES: Written Group Work to be delivered and presented (35%) 1 shot: dec 4 * you can take it on December 18 or in anyothersubsequent session during the academicyear

  9. Attending the course • Wewillcheckyourpresence in class (youneed to be presentat more than 5 sessions - out of the first 10 sessions – to be considered an attendee) • Learning by attending the courseis more effectivethanlearningthrough the pages of the book – for severalreasons • Ifyou decide to follow the course • notes are crucial: ifyouskip a lecture, ask notes to yourcollegues • flexibility on course schedule isrequested • youcan’tforgetthatyourwrittengroup work has 2 precise deadlines • the teacherswillnotinterveneinto the dynamics of the group – develop an integrationcapabilityis part of the learningexperience

  10. Non attendees • 7 Chapters from Hill (65%) • 5 Chapters from Lasserre’s«Global Strategic Management» (35%) • Global Strategic Alliances • Global M&A • Global Operations • Global Innovation • Global Trends

  11. Group Work • Choose a company in order to analyze and evaluateinternationalstrategicchoices • Large firms • Fast growingfirms • Wellknownfirms

  12. Last years… B-Ticino, Burberry, Buzzi, Campari, Danone, Ferrari Wines, Fiat, Geox, Go-Pro, Kering, Nestlè, Lindt, Nike, Perfetti, Prada, Samsung, Illy, Tiffany, Versace, Yamamay Youcannotchoosethese companies…

  13. Group Work • Define a group of 6-7 students (mix backgrounds!) • Teams’ composition and subject of analysis (case or topic) are to be notified to in class (beforeOct 23) • The title of the groupprojectisdefined on a FIFO (FCFS) policy • A hard work, but… “Ifyouwant to walk fast, walk alone; ifyouwant to walk far, walk with others” (Africansaying)

  14. Group Work • The output should be structured in 7 sections • A brief overview of the company • Results • Competitive Situation • Strategic Choices • OrganizationalChoices • Otherspecificissues (ethics/culture/entry strategies etc.) IF theyinfluencedresults • Conclusions

  15. Group Work • Look for information on internet and in the library (electronic first! Data Bases of articlesavailable!) • The expected output is a .ppt file (20-30 slides) to be presented in 20 minutes; you are free to choose the groupmembersthatwillpresent the work • You are invited to use the space under the slides Files and papers are expected to be delivered on December 4in order to be considered attendees

  16. Group Work • Deliver the document in twoforms: paper + .ppt file • Only on December 4 youwilldiscoverwhichgroupwillpresent on the sameday or later. The date of presentationdoesnotinfluenceourevaluation (youdeliver file and paper on the sameday) • Only for attendees, therewill be a question on one of the presented companies (to be chosenamong 2 – youcannotanswer on your company)

  17. Language • Lectureswill be given in English • The group work must be written and presented in English • The writtenexamis in English, meaningthatquestionswill be in English and answers must be given in English (unlessyou are an Italianstudentattending a degreedelivered in Italian)

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