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Our Stores. By Kumari Adams, Ashley Bascom, Ivanna Castillo, Jennifer Gil, Sherina Reyes, Jennifer Williams. Logos. Window displays and mannequins. Free People . Window Displays & Mannequins. Brandy Melville . Window Displays and Mannequins. Pink. Window Displays & Mannequins.

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our stores

Our Stores

By Kumari Adams, Ashley Bascom, Ivanna Castillo, Jennifer Gil, Sherina Reyes, Jennifer Williams

window displays mannequins3
Window Displays & MANNEQUINS

American Eagle Outfitters

shopping bags
Shopping bags

Free People

Brandy Melville

shopping bags1
Shopping bags

Pink

American Apparel

shopping bags2
Shopping bags

Hollister

American Eagle Outfitters

light fixtures
Light fixtures

Free People Pink

Hollister Brandy Melville

American Apparel

American Eagle Outfitters

similarities
similarities
  • Age Group
  • Bohemian Chic with Urban Twist
  • Wooden Floors and similar wall colors (eggshell, beige, etc.)

Free People & Brandy Melville

similarities1
Similarities
  • Light fixtures
  • Price Ranges
  • Merchandise (undergarments, and sweaters)

Pink & American Apparel

similarities2
Similarities
  • Age group
  • Laid back and Relaxed kind of style
  • Price ranges
  • Same competitors

Hollister & American Eagle Outfitters

american eagle
American Eagle

Likes

Dislikes

The customer service

Waiting too long on the line to purchase

The window display outside was too boring, it was just a bill board

  • The overall layout
  • It was very neat and universal
  • A lot of the clothing was for the season
  • Also like how the store was divided into two stores
free people
Free People

Likes

Dislikes

Don’t have all the merchandise that was online

No diversity

  • The Size
  • The color scheme
  • Customer service
  • The Vibe
  • The lighting
american apparel
American Apparel

Likes

Dislikes

Lighting

Non consumer friendly Fixtures

Open window display

  • The merchandise
  • Organized (Color-coded)
  • Tells you price ranges
hollister
Hollister

Likes

Dislikes

Lighting

Too many floors

Placing of the merchandise

  • Layout
  • Merchandise
  • Smell
  • Methods of Advertisement
slide20
Pink

Likes

Dislikes

Too bright

Customer Service

Long lines

  • Lights Fixtures
  • Mirrors on the wall
  • Floor
  • Props
brandy melville
bRANDY MELVILLE

Likes

Dislike

Placement of purchase

Small Space

Location of fitting rooms

  • Merchandise
  • Props
  • Vibe
  • Music
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